Appendix:
PART 1: A SOCIAL PROBLEM
PAGE 1: THE APPENDIX
PAGE 2: INTRODUCTION TO THE SOCIAL PROBLEM
PAGE 3-4: THE INVERTED FISHBONE TECHNIQUE AND SOLUTION
PAGE 5-6: THE 5 WHYS TECHNIQUE AND OVERALL CONCLUSION
PART 2: A CREATIVE BUSINESS
PAGE 7: THE CREATIVE BUSINESS HISTORY
PAGE 8: CREATVITY DEFINED
PAGE 9-10: HOW IS NETFLIX CREATIVE?
PAGE 11-12: BIBLIOGRAPHY
Introduction:
The first part of my assignment is based on a social problem in today’s society. I will then use a couple of problem solving techniques to come to a conclusion on how I believe the problem should be solved. The second part of my assignment will be based on a Business which I believe is creative. It will give …show more content…
I am going to use two common problem solving techniques to provide an in-depth analysis of the issues surrounding smoking and how we can resolve the issue of smoking as a social problem.
The Problem Solving Technique:
The problem solving techniques which I believe is most suitable for my social problem are firstly ; The Indented Hierarchy Fishbone, which is similar to the Fishbone Diagram first used by Dr. Kaoru Ishikawa of the University of Tokyo in 1943, and the 5 Why`s (more on that after). The main reasons why I have chosen the indented fishbone hierarchy method are as follows:
1. “It Organises the points to stay focused on the current issues
2. Prioritizes further analysis and corrective actions
3. It is easy to layout and understand”
(Moresteam, 2014)
“The Fishbone diagram is an analysis tool that provides a systematic way of looking at effects and the causes that create or contribute to those effects. Because of the function of the Fishbone diagram, it may be referred to as a cause-and-effect diagram” (Watson, 2004). The indented hierarchy fishbone diagram will allow me to draw a conclusion on the causes the problem of smoking and the best suitable solution to improve the problem in the future.
Indented Hierarchy Fishbone:
Problem: …show more content…
He said he came up with his idea while going to the gym. He was recently charged $40 for returning a DVD or video late to Blockbuster and felt that his gym had a better management system, with their monthly subscription pricing strategy, than Blockbuster. He used this idea to create the concept of a monthly subscription DVD delivery service. He used the quote of Einstein and “seen what everyone has seen (In terms of Blockbuster) and thought of something no one else had thought”. Netflix took the idea of using technology to make a business work to the next creative level.
From 2004 onwards Netflix began to flourish at the expense of the Blockbuster, very business it was set up to rival. As shown in the graph below (figure 4) Netflix profits soared to 2.2 billion in 2010, whilst Blockbuster had become bankrupt, which points to Netflix using creativity effectively to out compete their main competitor. In effect Netflix offered the same service as its competitors, but in a more creative and convenient way, which allowed them to thrive and continually expand at others