Introduction
G & G Business Consultancy provides solutions to clients seeking business advice or guidance. In this particular proposal, it will look into the necessary steps to have a successful online gift store. *
* Three problems in present set-up: a) Accumulating unsold items b) Limited capital c) Only on occasional events to sell items
* Strengths of the online store, making it viable: a) Cheaper, flexible mark-ups b) Most items are not available anywhere c) No problem with inventory due to drop shipping d) New and small store e) Won’t compete in saturated markets f) Having a solid and repeatable process on what to sell
* Three problems in present set-up: d) Accumulating unsold items e) Limited capital f) Only on occasional events to sell items
* Strengths of the online store, making it viable: g) Cheaper, flexible mark-ups h) Most items are not available anywhere i) No problem with inventory due to drop shipping j) New and small store k) Won’t compete in saturated markets l) Having a solid and repeatable process on what to sell
A1. Viability of the Business
Oh My Gifts is a part time home based business that began in 2008. The owner buys products from a wholesale supplier and sells them in swap meets and flea markets, usually during summer season. Over the years, the owner accumulated unsold items that made a dent in the overall net profit and limited the ability to acquire more capital to buy more products to sell. Also, as these flea markets only happen for a few weeks per year, it is an unreliable source of income for the owner who tries to make ends meet in these challenging economic times. Going online is the best way to have a continuous store presence and thus assured of uninterrupted business hours, without having to leave the kids at home.
The world wide web is a prime location for any business. A lot of people are
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