Imperial Tobacco Group PLC. We have used specific analytical tools such as, Regression analysis and Correlation analysis to build understanding the performance of the company for the last five years.
Quantitative
Techniques in
Business
Report done by:
Julian RichardsTracyMahek BhuiyanRezwanMuntasirShahmun Bin SaifullahMinhazul Abedin NurYamin Khan-
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Title Page
Table of Contents
Page 2
Executive Summary
Page 3
Introduction
Page 3
Review of existing literature and research
Page 4
Business Environment Factors
Page 5
Data – analysis
Page 6
Interpretation of data
Conclusions
Page 12
Recommendations
Reference list
Page 13
Appendices
1
The purpose of this report is to understand and be able to extract the financial data from class within the
Financial Times stock exchange 100 of the multinational company Imperial Tobacco Group PLC. We have used specific analytical tools such as, Regression analysis and Correlation analysis to build an understanding of performance of the company for the last five years.
INTRODUCTION
Imperial Tobacco Group Plc is a British multinational company headquartered in Bristol, United Kingdom. It is the world’s fourth largest international cigarette company. Measured by the market share, the top rival cigarette companies before Imperial are Phillip Morris International, British American Tobacco and Japan
Tobacco.
Imperial Tobacco had a market share of approximately £24.3 billion as of 23 December 2011, the 19th largest of any company with a primary listing on the London Stock Exchange. Producing over 320 billion cigarettes per year, Imperial has 51 factories worldwide and its products are sold over 160 countries. The brands include: