They are qualitative and quantitative research methods. A qualitative method is an approach where researchers attempt to understand the subject matter in its natural setting (Mcleod, 2017). This approach enables the researcher to investigate the reasons, develop a hypothesis and uncover the facts. The main aim of qualitative research is to identify the social aspect of the subject matter. The data collection methods are classified into two; semi-structured and unstructured methods. The techniques include ethnography, interviews, questionnaires, participant observation (Mcleod, 2017). Quantitative research refers to collecting data and capturing it in numerical form before analysis (Mcleod, 2017). This approach quantifies specific variables of a large sample of graphs and tables to investigate facts. The quantitative research methods consist of systematic observation, surveys, questionnaires and face-to-face interviews. Experimentation is more efficient than other
They are qualitative and quantitative research methods. A qualitative method is an approach where researchers attempt to understand the subject matter in its natural setting (Mcleod, 2017). This approach enables the researcher to investigate the reasons, develop a hypothesis and uncover the facts. The main aim of qualitative research is to identify the social aspect of the subject matter. The data collection methods are classified into two; semi-structured and unstructured methods. The techniques include ethnography, interviews, questionnaires, participant observation (Mcleod, 2017). Quantitative research refers to collecting data and capturing it in numerical form before analysis (Mcleod, 2017). This approach quantifies specific variables of a large sample of graphs and tables to investigate facts. The quantitative research methods consist of systematic observation, surveys, questionnaires and face-to-face interviews. Experimentation is more efficient than other