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QUESTIONNAIRE 1 1415811975556
QUESTIONNAIRE

“A study to assess the newspaper subscription potential among students of Desh bhagat University”

Q1. Are you aware of different newspapers available in your locality?

Yes No

Q2.Which newspaper do you prefer read the most?

TOI Hindustan Times

Daily Mail Economic Times

Business today Dainik Bhaskar

Others

Q3.What is the pattern of your Readership per day as far as newspapers are concerned?

More than one newspaper One per day

Rarely

Q4. Which News do you consider the most while purchasing a Newspaper?
(Tick any One)

Political news Entertainment

Advertisements and Offers Local news

Business News

Q5. Do you purchase same Newspaper every time?

Yes No

Q6. If yes then, what influence you the most to buy that particular news paper?

News Family/Relatives

Price Others

Q7. Does advertisement plays any vital role in your buying behavior.

Yes No

Q8. If yes, which type of advertisement you like in it?

Electronics and technological New product launch

Offers Discounts

Others

Q9. How much are you satisfied with your preferred Newspaper?

Highly satisfied Satisfy

Undecided Dissatisfied

Highly dissatisfied

Q10 In case you wanted to switch over to another Newspaper which one it will be?

The economic times The Times of India

Hindustan times Amar ujala

Business Standard Dainik Jagran

The Tribune Others

Q11. Which factors influence you for switching over to another Newspaper?

Price Quality of content

Others

Q12. Would you like to subscribe to a Daily Newspaper service if it is provided by the university at convenient prices?

Yes No

Q13. If yes, rate the news papers from 1 to 5 based on your preference?

The economic times
Hindustan times
Business Standard
Amar ujala
The Tribune
Dainik Jagran

Q14. Express in 50 to 100 words, what exactly you
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