Questionnaire
Objectives:
1. To know which is the most preferred car in the hatch back segment
2. To know which features customers prefer in a hatch back car
3. To know which is the current market leader in the hatch back car segment
4. To know whether branding plays major role in buying decision of customers
Hypothesis
H1: Buying decision of the car customers is dependent on the Brand identity of the company.
H0: Buying decision of the car customers is not dependent of the Branding identity of the company.
Questionnaire
Q1. Which among the following cars would you rate for better Price (Value for money)? * Maruti swift * Hyundai i10
Q2. Which among the following cars would you rate for better Features? * Maruti swift * Hyundai i10
Q3. Which among the following cars would you rate for better Service? * Maruti swift * Hyundai i10
Q4. Which among the following cars would you rate for better Engine life? * Maruti swift * Hyundai i10
Q5. Which among the following cars would you rate for better Mileage? * Maruti swift * Hyundai i10
Q6. Which among the following cars would you rate for better Safety features? * Maruti swift * Hyundai i10
Q7. Which among the following cars would you rate for better Looks and style? * Maruti swift * Hyundai i10
Q8. Which among the following cars would you rate for better Comfort? * Maruti swift * Hyundai i10
Q9. Which among the following cars would you rate for better pick up? * Maruti swift * Hyundai i10
Q10. Which among the following cars would you rate for better Technology? * Maruti swift * Hyundai i10
Q11. Which among the following cars would you rate for better Overall performance? * Maruti swift * Hyundai i10
Q12. Which among the following cars would you rate for better Branding? * Maruti swift * Hyundai i10
Q13. Which is the better competitor for Maruti Swift and Hyundai i10? * Volkswagen polo * Fiat
1. To know which is the most preferred car in the hatch back segment
2. To know which features customers prefer in a hatch back car
3. To know which is the current market leader in the hatch back car segment
4. To know whether branding plays major role in buying decision of customers
Hypothesis
H1: Buying decision of the car customers is dependent on the Brand identity of the company.
H0: Buying decision of the car customers is not dependent of the Branding identity of the company.
Questionnaire
Q1. Which among the following cars would you rate for better Price (Value for money)? * Maruti swift * Hyundai i10
Q2. Which among the following cars would you rate for better Features? * Maruti swift * Hyundai i10
Q3. Which among the following cars would you rate for better Service? * Maruti swift * Hyundai i10
Q4. Which among the following cars would you rate for better Engine life? * Maruti swift * Hyundai i10
Q5. Which among the following cars would you rate for better Mileage? * Maruti swift * Hyundai i10
Q6. Which among the following cars would you rate for better Safety features? * Maruti swift * Hyundai i10
Q7. Which among the following cars would you rate for better Looks and style? * Maruti swift * Hyundai i10
Q8. Which among the following cars would you rate for better Comfort? * Maruti swift * Hyundai i10
Q9. Which among the following cars would you rate for better pick up? * Maruti swift * Hyundai i10
Q10. Which among the following cars would you rate for better Technology? * Maruti swift * Hyundai i10
Q11. Which among the following cars would you rate for better Overall performance? * Maruti swift * Hyundai i10
Q12. Which among the following cars would you rate for better Branding? * Maruti swift * Hyundai i10
Q13. Which is the better competitor for Maruti Swift and Hyundai i10? * Volkswagen polo * Fiat