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Questions on Harley-Davidson

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Questions on Harley-Davidson
1. Historically, how did Harley-Davidson manage to dominate the U.S. market? How did it do so and what were its sources of competitive advantage? And starting in the 197-s Harley Davidson got into trouble, what change? Internally? Externally?

2. What were the major ingredients of the Harley-Davidson’s transformation process? What elements seemed to you to be the most important? What three or four lessons summarize the experience of Harley Davidson?
3. What are Harley’s current sources of competitive advantage? Can these be sustained in light of the latest competitor moves? If you are Honda, where to you think Harley- Davidson is vulnerable? What is the Harley mystique?
4. What are challenges facing Harley-Davidson as it enters the 21st century? What is your evaluation of their current strategy? What specific recommendations do you have for Jeff Bluestein? Short-term? Long-term??

1. Historically, how did Harley-Davidson manage to dominate the U.S. market? How did it do so and what were its sources of competitive advantage? And starting in the 197-s Harley Davidson got into trouble, what change? Internally? Externally?

2. What were the major ingredients of the Harley-Davidson’s transformation process? What elements seemed to you to be the most important? What three or four lessons summarize the experience of Harley Davidson?
3. What are Harley’s current sources of competitive advantage? Can these be sustained in light of the latest competitor moves? If you are Honda, where to you think Harley- Davidson is vulnerable? What is the Harley mystique?
4. What are challenges facing Harley-Davidson as it enters the 21st century? What is your evaluation of their current strategy? What specific recommendations do you have for Jeff Bluestein? Short-term? Long-term??

1. Historically, how did Harley-Davidson manage to dominate the U.S. market? How did it do so and what were its sources of competitive advantage? And starting in the 197-s Harley Davidson

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