Preview

Radio Station

Powerful Essays
Open Document
Open Document
4553 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Radio Station
Project Management Project on ‘Launching an Asian Radio Station’

Faculty of Professional Studies

Table of contents Page 1. Introduction 3 2. Critical Review using PM Literature 6 3. Initial Conclusion 10 4. Appendix 11
A. Business Case 11
B. PESTLE 15
C. SWOT 16
D. Stakeholder Analysis 17
E. Financial Analysis 19
F. Work-Breakdown Structure 20 Bibliography 21

Introduction
Project management: A project has a specific objective to be completed within a certain specifications, have defined start and end dates, have funding limits and consume human and non human resources (Pinto, 2007, p. 4).
A project is defined as a temporary endeavour undertaken to create a unique product or service (Project Managment Institution, 2000).
Aims and Objectives
Aims: An aim is an overall specification of the intention or purpose of a



Bibliography: Pinto, J. K., 2007. Project Managment : Achieving Competitive Advantage. New Jersy: Pearson Prentice Hall. Johnson, G., Scholes, K. & Whittington, R., 2005. Exploring Corporate Strategy. 7th ed. Essex: Prentice Hall. Burke, R., 2006. Project Managment planning and control techniques. 5th ed. China: Burke Publishing. Capon, C., 2008. Understanding Strategic Management. Harlow: Pearson Eduction Limited. Cornelissen, J., 2008. Corporate Communication : A guid to theory and practice. 2nd ed. London: SAGE Publications Ltd. Project Management Institute, Inc., , 2008. A Guide to the Project Management Body of Knowledge (PMBOK Guide). 4th ed. Newtown Square: PA: Project Management Institute, Inc.. Nokes, S. & Kelly, S., 2007. The Definitive Guide to Project Management. 2nd ed. Great Britain: Prentice Hall. vijay, y. & vijay, v., 2006. Together with Business Studies. 10th ed. New Delhi: Rachna Sagar Pvt. Ltd.. Lynch, R., 2006. Corporate Strategy. essex: Pearson Education. Schwalbe, K., 2004. Information Technology Project Management. 3rd ed. Canada: course Technology. Schwalbe, K., 2010. An Introduction to project managment. 3rd ed. s.l.:s.n. Project Managment Institution, 2000. a Guide to the Project Managment Body of Knowlegde . In: Newtown Square, PA: PMI. Allen, l. A., 2006. 2nd ed. essex: s.n. audiencedialogue, 2002. Participative Marketing for Local Radio, Chapter 1. [Online] Available at: http://www.audiencedialogue.net/pmlr1-23.html BBC, 2010. About BBC. [Online] Available at: http://www.bbc.co.uk/ Harvey, L., 2011. www.qualityresearchinternational.com. [Online] Available at: http://www.qualityresearchinternational.com/glossary/aim.htm Heimel, M., 2009. PEST Analysis of the Music Industry. [Online] Available at: http://students.oneonta.edu/heimmj69/mattheimelwebsite/Writing%20Samples/music208finalpaper.pdf HKRITA, 2009. Project charter. [Online] Available at: http://www.clothingtraining.org.hk/webpage/hkrita-psm/TrainingMaterials/Project%20Charter.pdf Mulcher Broadcasting, 2011. www.themulcher.co.uk. [Online] Available at: http://www.themulcher.co.uk/get-started.html Project Management Methodology, 2011. www.mpmm.com. [Online] Available at: http://www.mpmm.com/project-management-methodology.php Radio Mirchi, 2009. radio Mirchi. [Online] Available at: http://www.radiomirchi.com/ skillset, 2011. www.skillset.org. [Online] Available at: http://www.skillset.org/radio/industry/

You May Also Find These Documents Helpful

Related Topics