Raffles Privato
Table of Contents Executive Summary 2 Introduction 4 Company information 5 Raffles Privato 5 UMA WANG 6 EVEN PENNILESS 6 Bape 6 Product information 8 Raffles Privato 8 UMA WANG 8 EVEN PENNILESS 8 Bape 8 Target market 10 Raffles Privato 10 UMA WANG 10 EVEN PENNILESS 10 Bape 10 Products offered 11 Ease to find 12 Languages 13 SWOT 14 Strength 14 Weakness 15 Opportunity 16 Threat 17 Conclusion 18 Reference List 19
Executive Summary Raffles Privato in Shanghai Xintiandi fashion shopping mall. From indoor design, product design, brand marketing to sales management of all links with Donghua Raffles College the teacher as the guidance, the students' overall is responsible for the operation management. Fashion design, fashion marketing, graphic design, interior design and business management, and other professional students are involved, it may be said 100% original loyal to students. Donghua raffles hope to Raffles Privato for soil quality, stimulate students' design inspiration, to help in fashion design industry of young students try water ahead of the real business brand operation. At the same time, Raffles Privato still load the Raffles excellent students creative business incubator and accelerator important function, help with professional business potential, dreams and innovation strength elite designers, get more from college, cooperative enterprises and social the precious resources and opportunities, have more chance of getting raffles student entrepreneurship center, venture fund to support. (MPLIFE, 2011) Before launching her eponymous label in 2005 in London, UMA WANG studied at China Textile University and Central Saint Martins. She also designed for Chinese labels for 10 years, where she developed her signature knitting technique sand defined her own style and aesthetic. (Profile)
GaoXin resigned from the Meters/bonwe chief designer's position in 2006, formed their own brand Even Penniless. In
Executive Summary Raffles Privato in Shanghai Xintiandi fashion shopping mall. From indoor design, product design, brand marketing to sales management of all links with Donghua Raffles College the teacher as the guidance, the students' overall is responsible for the operation management. Fashion design, fashion marketing, graphic design, interior design and business management, and other professional students are involved, it may be said 100% original loyal to students. Donghua raffles hope to Raffles Privato for soil quality, stimulate students' design inspiration, to help in fashion design industry of young students try water ahead of the real business brand operation. At the same time, Raffles Privato still load the Raffles excellent students creative business incubator and accelerator important function, help with professional business potential, dreams and innovation strength elite designers, get more from college, cooperative enterprises and social the precious resources and opportunities, have more chance of getting raffles student entrepreneurship center, venture fund to support. (MPLIFE, 2011) Before launching her eponymous label in 2005 in London, UMA WANG studied at China Textile University and Central Saint Martins. She also designed for Chinese labels for 10 years, where she developed her signature knitting technique sand defined her own style and aesthetic. (Profile)
GaoXin resigned from the Meters/bonwe chief designer's position in 2006, formed their own brand Even Penniless. In