Top-Rated Free Essay
Preview

Ramly

Satisfactory Essays
270 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Ramly
RAMLY FOOD PROCESSING SDN BHD is a well-known Bumiputra-owned food-based manufacturer dealing in meat-based product such as beef, chicken and marine-produced.

Ramly Burger does not need introduction for Malaysians, and the popularity of the Ramly brand itself eclipses its very own creator, Dato' Haji Ramly Bin Mokni. Ramly is the guy who has almost single-handedly changed the way how burgers are commercialized via the 'gerai' concept. In 1970s, imported meat became very popular in Malaysia and Ramly saw the opportunity to have burger meat locally produced at high volume which could match the standard of the imported meat while maintaining its halal standard. So, he opened up a burger processing stalls which later became hot in the town at Lorong Haji Hussin, Kuala Lumpur. He named the product after his very own name, Ramly Burger. Ramly quickly moved to expand the business further by incorporating a company as well as using machines to speed up processing and increase daily productions. The company was founded in 1984 from a pure desire by owners, Dato Haji Ramly bin Mokni and Datin Hajah Shala Siah binti Abdul Manap to produce halal,clean and quality products.They also embarked on extensive research to diversify their products and later introduced nuggets, fritters, fingers and others. Currently, the company owns a processing plant, located in SME Industrial Park, Mukim Batu, Kuala Lumpur offering jobs in management, production to product marketing and distribution. Ramly now is the household name in Malaysian and international markets. Ramly was recently awarded as one of the recipients of 'Anugerah Melayu Cemerlang' on May 2006.

You May Also Find These Documents Helpful

  • Better Essays

    The best selling burger that they have is simply called “The Mel Burger” and it features a full pound of beef, one half pound of bacon, and three slices of cheese. It was voted “best burger in town” by Texas Monthly in 2009. Maybe it is just Mel’s roots, or maybe it is just that “bigger and better” Texas attitude, but the small family café had to create a challenge burger. The challenge is to consume “The Mega Mel Burger” in less than two hours without getting sick. The Mega Mel is made of 24 ounces of ground beef, a full pound of bacon, one-quarter pound of cheese, and all of the trimmings. On order to get your name on the wall, you must be able to walk and talk without getting sick after completing the challenge. This challenge has created quite a stir of excitement around the café, and attracts new customers quite often.…

    • 1286 Words
    • 4 Pages
    Better Essays
  • Satisfactory Essays

    Response to Food Inc.

    • 636 Words
    • 3 Pages

    Is it hard to believe that there is a battle going on about food before it goes to the store? Or even before it goes to the processing plant? Which is also involved. Well after watching Food Inc., that was narrated by Michael Pollen, you will find out how that burger started, from the industrial farm to the processing plant to the restaurant and supermarket. From the way the cow, chicken, and pig is raised, fed, and housed. To how the condition of the carcus of the animal is before the meat is "purified."…

    • 636 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    ramneek

    • 387 Words
    • 3 Pages

    there are 80 units in a box and there are 24 boxes on one pallet…

    • 387 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    The American hamburger is an American classic and the most recognizable menu item in the fast food industry. Even though there are many different takes on the types of meats, toppings, and dressings used, the hamburger has been a restaurant regular and historical favorite of both children and adults. The hamburger can even bridge cultural and religious divides. It can unite the masses, and with that being said many people agree that all burgers are not created equal. While McDonald’s is synonymous with happy childhoods and those long bumpy road trips, In-N-Out caters to the majority of young adults past the age of fourteen desires a more sophisticated burger.…

    • 1022 Words
    • 5 Pages
    Good Essays
  • Better Essays

    Five Guys

    • 1624 Words
    • 7 Pages

    Over the years, Jerry has stood by his original value to just sell burgers and fries and execute it well (Joiner, 2012). His philosophies have remained strong and his success can be attributed to three main factors: Product specialization, human resources, and branding. Product specialization, has given Five Guys the competitive differentiation they need in the market. Burgers are made to order and fresh never frozen with up to 15 free toppings (Boone, 2012, p. 78). This leads to over 250,000 burger combinations (FGH, 2012). Under FAQ’s they only use 80/20 chuck ground beef for quality and cow fat is absent. They always cook their burgers well done to ensure a consistent juicy flavored product across the board that meets health code standards (FGH,…

    • 1624 Words
    • 7 Pages
    Better Essays
  • Satisfactory Essays

    basis for interest

    • 420 Words
    • 2 Pages

    The corporate strategy of HSY foods is to meet the needs of its customers by not only providing quality cooked homemade dishes but also at competitive prices.…

    • 420 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Two brothers from Southern California, Dick and Maurice McDonald, started operating a hot dog/hamburger stand at the Monrovia Airport. Eventually outgrowing that location, they moved the stand to San Bernadino. Realizing that hamburgers were their most popular product, the brothers reinvented their restaurant in 1948 using a concept that was similar to a factory production line. They called their system Speedee Service. This system was unique to the fast food industry. Instead of cooking food at the same time the customer ordered it, with Speedee Service the food was made before being ordered. This system ensured uniformity in product and speed serving the customer. This idea revolutionized the fast food industry.…

    • 6191 Words
    • 25 Pages
    Good Essays
  • Good Essays

    Burger King was founded in 1954 in Miami, Florida. Burger King was founded by James McClamore and David Edgerton. BK's founders picked up an idea from some of their Cornell University classmates, Keith Kramer and Matthew Burns, for a stove called an "Insta-Broiler" and their restaurant called Insta-Burger King. After adjustments, they came up with a gas grill that they named a "flame broiler' to eliminate any problems. After visiting the McDonald brother hamburger stand in 1954, they bought the Insta-Burger King franchise. In 1957, Burger King introduced The Whopper their menu at the price of $0.37 to snag sales from McDonald's. In 1968, McDonald's introduced The Big Mac and apple pie to the menu. Both menu items were inspired and created by owner/ operators and franchisees. Three years after opening, BK decided…

    • 621 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    The global fast food market has in recent years, witnessed a significant boom, especially in Asia and Africa. In response to this, Burger…

    • 8084 Words
    • 29 Pages
    Powerful Essays
  • Good Essays

    The company chosen for this assignment is Mamee Double-Decker Malaysia Berhad. Mamee was founded in 1971 by Datuk Pang Ching Hin and headquartered in Malacca. Mamee Double Decker is Malaysia food processing, snack and diary product company, Mamee Snack is very popular among Malaysian it is a childhood snacks for all of us no matter what age range you are. It mainly produces and sells instant noodles, snack, confectionery and beverages. Mamee Double Decker not only sells its product locally but had penetrated the international market as well. Today Mamee products are exported all around the world to more than 8- countries and area it serves includes Asia, Middle East, Africa, America, Europe and Oceania. Product produced by Mamee are popular and well known to most households especially children.…

    • 800 Words
    • 3 Pages
    Good Essays
  • Good Essays

    hardees report

    • 3370 Words
    • 23 Pages

    2011 by MDS foods. The franchise is famous for its 5* service, quality food and sunny…

    • 3370 Words
    • 23 Pages
    Good Essays
  • Satisfactory Essays

    Ramly Burger

    • 491 Words
    • 2 Pages

    In 1970s, imported meat became very popular in Malaysia and Ramly saw the opportunity to have burger meat locally produced at high volume which could match the standard of the imported meat while maintaining its halal standard. So, he opened up a burger processing stalls which later became hot in the town. He named the product after his very own name, Ramly Burger.…

    • 491 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Ramly Burger

    • 4493 Words
    • 18 Pages

    What are the likely advantages of Ramly Burger of using the agents as its main distributor especially to large retailers?…

    • 4493 Words
    • 18 Pages
    Good Essays
  • Good Essays

    Two brothers by the names of Richard and Maurice McDonald combined the hamburger with a service system known as the Speedee Service System to create the fast food industry we have today. This system was perfected by Fred Turner. The restaurant the brothers formed was formerly named the Mcdonald Brothers Burger Bar. When bought by Ray Kroc, the restaurant was given the popular name, known by most Americans, McDonald’s.…

    • 716 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Halal Food Case Study

    • 1097 Words
    • 5 Pages

    Halal food industry is very essential to widespread Muslims especially in Malaysia. Majority of population in Malaysia consists of Malay Muslims, is important to them to consume that products is lawful and permissible (Why is Halal Food so Important in Malaysia, 2013). Therefore, Muslims nowadays in worldwide concern about on their responsibility to consume halal products that based on Islamic requirements. Based on the Islamic requirement, Muslims have to make sure the food products is hygiene, not harmful to health, free from any forbidden parts of animal origin and good in whatever they consume, use and purchase(KFC, 2016). Besides that, the meat products must be originated from animals that are lawful and slaughtered according to Islamic…

    • 1097 Words
    • 5 Pages
    Good Essays