Reaction Paper
Republic of the Philippines
Cavite State University – Bacoor Campus
Soldiers IV, phase II Molino IV, City of Bacoor
FEASIBILITY STUDY on
Let’s Groom my PET
In Partial Fulfilment on the Degree in
Bachelor of Science in Business Management – Marketing
A Partnership of:
Castilla, Neil Patrick F.
Villasis, Abegail H.
4th year, 1st Semester, SY: 2013
Ms. Maiden Grace A. Gan
Adviser
I. INTRODUCTION
The business are partnership by the owner of Mr. Neil P. F. Castilla as the President and Ms. Abegail H. Villasis as a Vice President of the the business “Let’s Groom My PET”. This business started during their college days, they conceptualize a business according to their passion, as a “pet lover”. Let’s Groom my Pet is a pet salon that allows the entire pets and its owner to have their perfect groom needs satisfied in one convenient visit. There are many "pet salon" like Lets Groom my Pet, however, many of these salons, such as Cost Cutters, only provide the minimum services, whereas the upscale salons can be inconvenient due to scheduling requirements and cost. The owner of Lets Groom my Pet perceives an unfulfilled customer need to provide maximum flexibility and strong customer attention. Using this strategy, Lets Groom my Pet will gain significant market share and create critical long-term relationships with its clients.
Mission Let`s Groom my Pet' mission is to provide reasonably priced, convenient hair styling, grooming, and selling of accessories for pets. We exist to attract and maintain customers. When we adhere to this maxim, everything else will fall into place. Our services will exceed the expectations of our customers.
Objectives 1. To create a service-based company whose goal is to exceed customer's expectations. 2. To increase the number of clients served by at least 20% per year through superior performance and word-of-mouth referrals. 3. To develop a sustainable start-up business, contributing to
Cavite State University – Bacoor Campus
Soldiers IV, phase II Molino IV, City of Bacoor
FEASIBILITY STUDY on
Let’s Groom my PET
In Partial Fulfilment on the Degree in
Bachelor of Science in Business Management – Marketing
A Partnership of:
Castilla, Neil Patrick F.
Villasis, Abegail H.
4th year, 1st Semester, SY: 2013
Ms. Maiden Grace A. Gan
Adviser
I. INTRODUCTION
The business are partnership by the owner of Mr. Neil P. F. Castilla as the President and Ms. Abegail H. Villasis as a Vice President of the the business “Let’s Groom My PET”. This business started during their college days, they conceptualize a business according to their passion, as a “pet lover”. Let’s Groom my Pet is a pet salon that allows the entire pets and its owner to have their perfect groom needs satisfied in one convenient visit. There are many "pet salon" like Lets Groom my Pet, however, many of these salons, such as Cost Cutters, only provide the minimum services, whereas the upscale salons can be inconvenient due to scheduling requirements and cost. The owner of Lets Groom my Pet perceives an unfulfilled customer need to provide maximum flexibility and strong customer attention. Using this strategy, Lets Groom my Pet will gain significant market share and create critical long-term relationships with its clients.
Mission Let`s Groom my Pet' mission is to provide reasonably priced, convenient hair styling, grooming, and selling of accessories for pets. We exist to attract and maintain customers. When we adhere to this maxim, everything else will fall into place. Our services will exceed the expectations of our customers.
Objectives 1. To create a service-based company whose goal is to exceed customer's expectations. 2. To increase the number of clients served by at least 20% per year through superior performance and word-of-mouth referrals. 3. To develop a sustainable start-up business, contributing to