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Republic of the Philippines
PANGASINAN STATE UNIVERSITY
Graduate School CenterUrdaneta City, PangasinanREFLECTION PAPER
In
STRATEGIC PLANNING
DM 214
In Partial Fullfillment
Of the requirements for the
Master in Development Management
Major in Public Administration
Submitted by:
ALEXANDER A. ILUIS
1ST SEM 2013
Submitted to:
JOSEFINA B. BITONIO, D.P.A
REFLECTIONS ON STRATEGIC PLANNING OF PANELCO III
Introduction
Strategy is the most important and highest risk activity of an organization's leadership. Whether small or large, very few organizations and leaders understand what it takes to create an effective and useful strategic plan. Terminology is often confusing, plan documents gather dust, and planning processes get bogged down without effective implementation. Too often, the result of an investment in strategic planning is an organizational cynicism and resulting detachment between the strategic plan and the day-to-day realities of the organization. (Ron Price, 2006)
Strategy represents the direction for an organization and it usually includes one or more big picture destinations that are desired by the leadership. Tactics are the day-to-day operational
"ways and means" an organization employs to achieve the big picture objectives. These terms are often used synonymously and it represents one of the major problems in many planning initiatives. Managers cannot effectively think strategically and tactically at the same time. In other words, every time that a strategic planning session denigrates into talking about tactical issues, the effectiveness of the strategic discussion is lost. (Ron Price, 2006)
PANELCO III Vision:
We envision of becoming the outstanding electric cooperative in the Philippines with the most reliable and competitive power rate using the modern technology in providing excellent service.
PANELCO III Mission:
To deliver quality service and affordable power rate for the satisfaction and delight of the member-consumers.

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