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Reading List 2012-13

ALLEN, A.O’TOOLE, W.MCDONNELL, I.HARRIS, R | Festival and Special Event Management – 4th Edition | John Wiley & Sons, Sydney, 2008 | ALLEN, J. | The Special Events Advisor, A Business and Legal Guide for Event Professionals | John Wiley & Sons, (2003), USA | ALLEN, J. | Event Planning, The Ultimate Guide | John Wiley & Sons,Ontario, USA, 2nd edition, (2009) | ALLEN, J. | The Business of Event Planning Behind-the-scenes secrets of successful special events | John Wiley & Sons, Ontario, Canada, 2002 | ALLEN, J. | Event Planning Ethics & Etiquette – A principled approach to the business of special event management | Wiley, (2003) | BERRIDGE,G. | Events Design and Experience | Butterworth Heinemann,Oxford, (2007) | BLADEN, C., KENNELL, J., ABSON, E., WILDE, N. | Events Management An Introduction | Routledge, Oxon, UK, (2012) | BOWDIN, G. MCDONNELL, I. ALLEN, J. & O’TOOLE | Events Management | Butterworth Heinemann,Oxford, (2011), 3rd edition | CHEN, I.J. AND POPOVICH, K. | Understanding customer relationship management (CRM): People, process and Technology Business Process | Management Journal, (1995) Vol. 9, No. 5, pp.672 – 688 | DAVIDSON, R. ROGERS, T. | Marketing Destinations and Venues for Conferences, Conventions and Business Events | Butterworth Heinemann,Oxford, (2006) | FORSYTH, P. | The Negotiator’s Pocketbook | (2001) | GETZ, D. | Events Studies – Theory, research and policy for planned events | Routledge, Adingdon, Oxon, UK (2012) 2nd Edition | GILLEN, T. | Negotiating, Influencing and Persuading | CIPD Publications, (2007) | GOLDBLATT, J. | Special Events the roots and wings of celebration, | John Wiley & Sons, Sydney, (2008) 5th Edition | HANLON, C., JAGO, L. | The Challenge of Retaining Personnel in Major Sport Event Organisations | Event Management,(2004), Vol.9 (1/2), pp. 39-49. | HEALTH & SAFETY EXECUTIVE | The Event Safety Guide | Crown, (1999) |

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