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SALE STRATEGY & ISSUES

PREPARED BY:
Usman Zafar 11329
Superior University Lahore
SUBMITTED TO:

COMPANY
Vision Statement:
“Distinctive Leadership in Quality, Human Resource, Research & Development, Corporate Social Responsibility.”

Mission Statement
“To be Premier source of knowledge and Leadership for the Achievement of Economically, Environmentally and Socially Sustainable Development.”
History of Qarshi:

Qarshi Industries (Pvt.) Ltd. is one of the largest natural products companies in Pakistan. It is a modern and progressive facility that manufactures and markets leading brands that have become household names. As a leading manufacturer of Natural Products, Qarshi is engaged in promoting healthy living for over seven decades. It has been offering blend age-old Oriental and Greek herbal preparations with the latest advancements in science and technology to provide safe and effective products to its customers.
From humble beginning in 1968, Qarshi Industries (Pvt.) Ltd. is now Pakistan's largest herbal pharmaceutical company. It was conceptualized 75 years ago by the venerated eastern poet Allama Muhammad Iqbal. Its inception was in the shape of a clinic at Beadon Road in the city of Lahore, in the heart of Punjab, which was opened by Shifa-ul-Mulk Hakim Muhammad Hassan Qarshi, He was a practitioner of herbal medicine and health supplements. The clinic was started with a view to provide pure and effective herbal medicines to the general public.
In 1968 the youngest son of Shifa-ul-Mulk, Mr.Iqbal Ahmed Qarshi after completing M.S.C in Chemical Engineering, laid the foundations of Qarshi Dawakhana that has now evolved into Qarshi Industries, a modern and successful company that outweighs by far, the expectations of its original founder.
Qarshi Industries is highly rated company in its category in Pakistan. It has consolidated its image as a quality-conscious company and has, over the year, demonstrated its firm commitment to

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