Recommendation of a Management Information System to a Company
Introduction to the organization and the present situation:
Matrix Institute of Information Technology is a private limited company established in the first quarter of 2006. Its main business is providing higher educational services in Information and Communicational Technology sector. At the inception of the company there were four employees but now it has more than 30 employees working in two branches in Colombo & Matara.
Structure of the organization
Matrix Institute has a comparatively flat organization structure.
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Product portfolio • BIT (Bachelor of information technology) • BCS (British Computer Society) • ACS (Australian computer society) • SCJP (Sun Certified Java Programmer) • FIT (foundation of Information Technology) • GIT A/L
Target market segments
• School Children • School leavers ( after A/L, O/L) • University Students • Working professionals
Competitors
• IDM – Market Leader • ESoft - Market Challenger
Current processes:
As the core activity of Matrix is providing higher educational services, the main process is conducting lectures. Even though the lectures play the top most roles in the organization the marketing team, the front office and student counsellors play a vital role to get new students enrolled in the organization. Currently all other processes of the organization, are carried out effectively and efficiently, but it was found that process of inquiry handling, has some issues due to the inefficiency of process.
All the customer inquiries are first handled by the receptionist and those are further followed by the student counsellors. After handling an inquiry receptionist takes down the contact and other details of the prospect manually, and those details are given to the student counsellors to follow them up. Student counsellors are responsible to keep manual records of their work clearly. Their performance
Matrix Institute of Information Technology is a private limited company established in the first quarter of 2006. Its main business is providing higher educational services in Information and Communicational Technology sector. At the inception of the company there were four employees but now it has more than 30 employees working in two branches in Colombo & Matara.
Structure of the organization
Matrix Institute has a comparatively flat organization structure.
[pic]
Product portfolio • BIT (Bachelor of information technology) • BCS (British Computer Society) • ACS (Australian computer society) • SCJP (Sun Certified Java Programmer) • FIT (foundation of Information Technology) • GIT A/L
Target market segments
• School Children • School leavers ( after A/L, O/L) • University Students • Working professionals
Competitors
• IDM – Market Leader • ESoft - Market Challenger
Current processes:
As the core activity of Matrix is providing higher educational services, the main process is conducting lectures. Even though the lectures play the top most roles in the organization the marketing team, the front office and student counsellors play a vital role to get new students enrolled in the organization. Currently all other processes of the organization, are carried out effectively and efficiently, but it was found that process of inquiry handling, has some issues due to the inefficiency of process.
All the customer inquiries are first handled by the receptionist and those are further followed by the student counsellors. After handling an inquiry receptionist takes down the contact and other details of the prospect manually, and those details are given to the student counsellors to follow them up. Student counsellors are responsible to keep manual records of their work clearly. Their performance