Regis Swot Analysis
SWOT Analysis
Regis Corporation
April Graham
May 22, 2011
Management 303 SWOT Analysis of Regis Corporation
Section I – Organizational History
Regis Corporation, a Fortune 1000 company, specializes in beauty salons, hair restoration centers, and cosmetology education. The Company owns, franchises, or holds ownership interests in approximately 12,700 worldwide locations (Regis Corporation, 2009).
Regis ' corporate and franchise locations operate under concepts such as Supercuts, Sassoon Salon, Regis Salons, MasterCuts, SmartStyle and Hair Club for Men and Women (Regis Corporation, 2009).
In addition, Regis maintains an ownership interest in Provalliance, which operates salons primarily in Europe, under the brands of Jean Louis David, Franck Provost and Saint Algue. Regis also maintains ownership interests in Empire Education Group in the U.S. and MY Style concepts in Japan. System-wide, these and other concepts are located in the U.S. and in over 30 other countries in North America, South America, Europe, Africa and Asia (Regis Corporation, 2009).
In its nearly 9,500 North American salons, Regis offers a wide range of hair care services including haircuts, styling and coloring, as well as a wide selection of professional hair care products (Regis Corporation, 2009).
Through their 96 Hair Club for Men and Women locations, Regis also offers a comprehensive menu of hair restoration products and services (Regis Corporation, 2009).
Section II – Strengths and Weaknesses
I would consider two of Regis Corporation’s strengths to be their longevity & brand recognition and salon geographic locations. Two of Regis Corporation’s weaknesses are poor management and poor management.
Strength #1- Longevity & Brand Recognition
Regis began 88 years ago and since then has grown into a multi-billion dollar company. Regis Corporation owns several well-known brands such as SuperCuts, Master Cuts, Vidal Sassoon, and ProCuts. They
Regis Corporation
April Graham
May 22, 2011
Management 303 SWOT Analysis of Regis Corporation
Section I – Organizational History
Regis Corporation, a Fortune 1000 company, specializes in beauty salons, hair restoration centers, and cosmetology education. The Company owns, franchises, or holds ownership interests in approximately 12,700 worldwide locations (Regis Corporation, 2009).
Regis ' corporate and franchise locations operate under concepts such as Supercuts, Sassoon Salon, Regis Salons, MasterCuts, SmartStyle and Hair Club for Men and Women (Regis Corporation, 2009).
In addition, Regis maintains an ownership interest in Provalliance, which operates salons primarily in Europe, under the brands of Jean Louis David, Franck Provost and Saint Algue. Regis also maintains ownership interests in Empire Education Group in the U.S. and MY Style concepts in Japan. System-wide, these and other concepts are located in the U.S. and in over 30 other countries in North America, South America, Europe, Africa and Asia (Regis Corporation, 2009).
In its nearly 9,500 North American salons, Regis offers a wide range of hair care services including haircuts, styling and coloring, as well as a wide selection of professional hair care products (Regis Corporation, 2009).
Through their 96 Hair Club for Men and Women locations, Regis also offers a comprehensive menu of hair restoration products and services (Regis Corporation, 2009).
Section II – Strengths and Weaknesses
I would consider two of Regis Corporation’s strengths to be their longevity & brand recognition and salon geographic locations. Two of Regis Corporation’s weaknesses are poor management and poor management.
Strength #1- Longevity & Brand Recognition
Regis began 88 years ago and since then has grown into a multi-billion dollar company. Regis Corporation owns several well-known brands such as SuperCuts, Master Cuts, Vidal Sassoon, and ProCuts. They
References: Regis Corporation, Initials. (2009, August 28). Form 10-k. Retrieved from AnnualReports database http://www.annualreports.com/HostedData/AnnualReports/PDFArchive/rgs2009.pdf Zacks Investment Research, Initials. (2011, May 9). Regis corp. (rgs-nyse). Retrieved from http://www.zacks.com/ZER/zer_get_pdf.php?r=Z735492&t=RGS&id=17773 Glassdoor.com. (n.d.). Retrieved from http://www.glassdoor.com/Reviews/Regis-Corporation-Company-Reviews-E2076_P3.htm