Submitted in partial fulfillment of the requirement
For the award of
The Post Graduate Diploma in Management
(A TWO YEAR FULL TIME PROGRAM IN MANAGEMENT)
Submitted by
Paulraj. T
PGDM student
Roll No 12068
ST. JOSEPH’S COLLEGE OF BUSINESS ADMINSTRATION
18, Residency Road, Bangalore 560 025
CERTIFICATE
This is to certify that the project report entitled “A Comprehensive Study on Sale Strategyadopted by Sharekhan ltd for sale of DEMAT Account” is an authentic record of the project work carried out by, in partial fulfillment of the requirements for the award of The Post Graduate Diploma in Management.
Faculty Guide
DECLARATION
I, hereby declare that the project entitled “A comprehensive study on sale strategy adopted by Sharekhan limited for sale of DEMAT account” has been prepared by me during the period from 1st April 2013 to 1st June 2013, under the guidance of Industry guide Mr. Sreekanth, and Faculty Member Mr. KishanSrinivas, St. Joseph’s College of Business Administration, Bangalore.
I also declare that this project has not been submitted nor shall it be submitted in future to any other University or Institution for the award of any other degree or diploma.
Dated : 31st May 2013 Signature ……………………………….
Table of Contents
Executive Summary:
The commencement of E-trading and DEMAT has transformed capital market in India. With the help of DEMAT and Trading account, the buying and selling of share has become much faster and even process than trading with the assistance of a physical broker. It provides for the assimilation of bank, brokers, stock exchange and depository participants.
Today, if one wants to invest in stock market, he has to contact broker on phone or meet him personally to place order. A broker gives importance and additional service to all kinds of