Coursework - Report and Case Study
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Due Date: Week 8
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Length of Report: 750 – 1,000 words
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Weight: 20% (10% Report- Group, 10% Case Study – Individual)
Task 1 – Group 10%
Write a report based on a designated case application from the Robbins; Coulter; Sidani and Jamali ‘Management’ text. Your report should include the following information: * complete company name, company’s start, line of business, management team, and recent performance * identification of the company’s mission, goals, and corporate strategy. * notable management issues
Task 2 – Individual 10% * answer three questions in Exam conditions related to your case application * Given your research and your answers provide a reflection on whether you would consider working for such a company (provide a convincing argument to support your endorsement or condemnation of the company)
Your report should follow the below format. * Cover Page * Table of Contents * Introduction * Discussion * Conclusion
This assignment will assess your ability to: 1. Provide an overview and control the task 2. Identify and discuss relevant management issues 3. Access & document relevant resources 4. Use professional language appropriate to the task including: * register * vocabulary choice * complexity of language and tone
Case Application 3 – Making you Say Wow (Chapter 3 page 68-69)
When you hear the name the Ritz-Carlton Hotels, what words come to your mind? Luxurious? Elegant? Formal, or maybe even stodgy? Way beyond my budget constraints? Three words that the company hopes come to mind are