Research Methodology In Dalmia Cements
Research Methodology
The Research methodology is a way to systematically solve the research problems. It includes the overall research design, sampling procedure, data collection method and data analysis procedures.
Types of research: The Descriptive research method has been followed to conduct this study. The research design includes survey and fault finding enquiries of different kinds, it deals with the state of affairs and is an expert factor research. The researcher does not have any influence on the data being collected.
Collection of data:
Data collected through the questionnaire is quite popular. It is well designed & structured in order to enable collection of data required.
Data source:
For this study, the source of data selected …show more content…
Quality: By analyzing the ‘Quality’ as the first factor, it can be concluded that Dalmia is in first position with 82%, Zuari 79%, Bharathi 77%, Coromandel 75% and ICL 72% respectively occupying their shares in the cement market. Each and every company which is above said has keeping good quality, so this factor as an important aspect for them. Therefore, ‘Quality’ is an important icon to each and every cement company.
ii). Setting Time: By analyzing the ‘Setting Time’ factor, it can be concluded that, Dalmia cements are most satisfied with 76% and followed by Zuari 75%, Bharati 71%, Coromandel 72% users of ICl cements is least satisfied only 65% satisfied with its setting time as compared to other brands.
iii). Value for Money: By analyzing the ‘Value for money’ factor, it can be concluded that Zuari Cements is most satisfied with 46% respondents and followed by Dalmia 43%, Coromandel 43% and Bharathi Cements 38%, users of ICL Cements are least 22% satisfied with ‘Value for Money’ as compared to other brands.
iv). Availability: By analyzing the ‘Availability’ factor, it can be concluded that Dalmia cements is most satisfied with its availability 91% and followed by Zuari 88%, Bharathi 86%. But users of Coromandel 66%, ICL 64% cements are least satisfied with availability as compared to other
The Research methodology is a way to systematically solve the research problems. It includes the overall research design, sampling procedure, data collection method and data analysis procedures.
Types of research: The Descriptive research method has been followed to conduct this study. The research design includes survey and fault finding enquiries of different kinds, it deals with the state of affairs and is an expert factor research. The researcher does not have any influence on the data being collected.
Collection of data:
Data collected through the questionnaire is quite popular. It is well designed & structured in order to enable collection of data required.
Data source:
For this study, the source of data selected …show more content…
Quality: By analyzing the ‘Quality’ as the first factor, it can be concluded that Dalmia is in first position with 82%, Zuari 79%, Bharathi 77%, Coromandel 75% and ICL 72% respectively occupying their shares in the cement market. Each and every company which is above said has keeping good quality, so this factor as an important aspect for them. Therefore, ‘Quality’ is an important icon to each and every cement company.
ii). Setting Time: By analyzing the ‘Setting Time’ factor, it can be concluded that, Dalmia cements are most satisfied with 76% and followed by Zuari 75%, Bharati 71%, Coromandel 72% users of ICl cements is least satisfied only 65% satisfied with its setting time as compared to other brands.
iii). Value for Money: By analyzing the ‘Value for money’ factor, it can be concluded that Zuari Cements is most satisfied with 46% respondents and followed by Dalmia 43%, Coromandel 43% and Bharathi Cements 38%, users of ICL Cements are least 22% satisfied with ‘Value for Money’ as compared to other brands.
iv). Availability: By analyzing the ‘Availability’ factor, it can be concluded that Dalmia cements is most satisfied with its availability 91% and followed by Zuari 88%, Bharathi 86%. But users of Coromandel 66%, ICL 64% cements are least satisfied with availability as compared to other