research paper
A
SUMMER INTERNSHIP PROJECT ON
“LINK WHEEL TECHNOLOGY USED IN PROMOTION OF ORGANIZATION’S
WEBSITES & MOBILITY PROVIDED TO BUSINESS MARKET VIA SEO (SEARH ENGINE
OPTIMIZATION)”
SUBMITTED TO
GUJARAT LAW SOCIETY INSTITUTE OF COMPUTER TECHNOLOGY (GLSICT)
IN PARTIAL FULFILMENT OF THE REQUIREMENT OF THE AWARD FOR THE DEGREE
FOR THE DEGREE OF BUSINESS ADMINISTRATION
IN
Gujarat Technological University
UNDER THE GUIDANCE OF
Dr. Jasmin Padiya
Associate Professor
GLSICT, Ahmedabad
Mr. Yogesh Lokhande
Senior Marketing Manager
Cygnet Infotech, Ahmedabad
Submitted By: Saurabh Singh
Enrollment Number: 117140592053
MBA Semester 2
(GUJARAT LAW SOCIETY INSTITUTE OF COMPUTER APPLICATION)
MBA PROGRAMME AFFILIATED TO GUJARAT TECHNOLOGICAL UNIVERISTY
YEAR 2011-13
Summer Internship Project At Microsoft Cygnet Infotech
1
Preface
This is a project report which is prepared by the use of Research Methodology, revolving around the topic of
Internet Marketing and the concept of Link Wheel which is being used by SEO’s all around the world. SEOSearch Engine Optimization is a concept where the companies make their presence on the search engines available on the Internet to gain maximum users towards their websites and buy their products.
The main aim of this project is to research on the same and find out what actually the target audience is interested in. This research and report will be helpful for the companies that want data from the users all around the Internet.
Summer Internship Project At Microsoft Cygnet Infotech
2
Acknowledgement
The successful completion of this report would not have possible without co-operation and support of my internal guide and external guide.
I am heartily thankful to the management for providingus the opportunity to do practical training in their organization. I want to express sincere thanks to my external guide Mr. Yogesh Lokhande , Senior Marketing Head – Cygnet
Infotech who were always there
SUMMER INTERNSHIP PROJECT ON
“LINK WHEEL TECHNOLOGY USED IN PROMOTION OF ORGANIZATION’S
WEBSITES & MOBILITY PROVIDED TO BUSINESS MARKET VIA SEO (SEARH ENGINE
OPTIMIZATION)”
SUBMITTED TO
GUJARAT LAW SOCIETY INSTITUTE OF COMPUTER TECHNOLOGY (GLSICT)
IN PARTIAL FULFILMENT OF THE REQUIREMENT OF THE AWARD FOR THE DEGREE
FOR THE DEGREE OF BUSINESS ADMINISTRATION
IN
Gujarat Technological University
UNDER THE GUIDANCE OF
Dr. Jasmin Padiya
Associate Professor
GLSICT, Ahmedabad
Mr. Yogesh Lokhande
Senior Marketing Manager
Cygnet Infotech, Ahmedabad
Submitted By: Saurabh Singh
Enrollment Number: 117140592053
MBA Semester 2
(GUJARAT LAW SOCIETY INSTITUTE OF COMPUTER APPLICATION)
MBA PROGRAMME AFFILIATED TO GUJARAT TECHNOLOGICAL UNIVERISTY
YEAR 2011-13
Summer Internship Project At Microsoft Cygnet Infotech
1
Preface
This is a project report which is prepared by the use of Research Methodology, revolving around the topic of
Internet Marketing and the concept of Link Wheel which is being used by SEO’s all around the world. SEOSearch Engine Optimization is a concept where the companies make their presence on the search engines available on the Internet to gain maximum users towards their websites and buy their products.
The main aim of this project is to research on the same and find out what actually the target audience is interested in. This research and report will be helpful for the companies that want data from the users all around the Internet.
Summer Internship Project At Microsoft Cygnet Infotech
2
Acknowledgement
The successful completion of this report would not have possible without co-operation and support of my internal guide and external guide.
I am heartily thankful to the management for providingus the opportunity to do practical training in their organization. I want to express sincere thanks to my external guide Mr. Yogesh Lokhande , Senior Marketing Head – Cygnet
Infotech who were always there
References: how much the concept of Internet Marketing is into the people around on the Internet. (Infotech, 2012) During the last decade Internet has boomed into the users life and has become a part of the social lifestyle, (Infotech C. , 2012) Summer Internship Project At Microsoft Cygnet Infotech