ACKNOWLEDGEMENT:
EXECUTIVE SUMMARY:
INTRODUCTION:
COMPANY PROFILE……………………………………………………………
INTRODUCTION………………………………………………………………....
VISION……………………………………………………………………………..
MISSION…………………………………………………………………………...
OBJECTIVES………………………………………………………………………
CUSTOMER SERVICE…………………………………………………………...
ORGANIZATIONAL STRUCTURE and Leadership………………………..
* Ufone Management Profiles * Mr. Abdul Aziz * President & CEO * Mr. Mohammad Nadeem Khan Chief Financial Officer * Mr. Naveed Khalid Butt Chief Officer Government & Regulatory Affairs * Mr. Ahmad Kamal Chief Officer Customer Services Operations * Mr. Jafar Khalid Chief Technical Officer * Mr. Faisal Khaliq Chief Information Officer * Mr.Younas Iqbal Sheikh Chief Officer (Sales & Distribution) * Mr. Akbar Khan Chief Marketing Officer * Mr. Muzzammil Sadiq Chief Officer Procurement, Contracts and Administration * Mr. Moqeem Ul Haque General Manager Corporate Strategic Planning & PMO * Mr. Mohammad Zahid Qureshi General Manager Administration
Organizational Structure………………………………………………………..
Structure of the organization……………………………………………………
Financial Position Analysis………………………………………………………..
* Market Share * Revenues * Investment
Marketing Goals……………………………………………………………………
PROMOTION………………………………………………………………………
* Strategy * Advertising * Advertising Objectives * Advertising Budget * Advertising Strategies * Advertising Message * Advertising Media * Print Media * Broadcast Media * Display Media Online * Media Events * Ad Shoots * Personal Selling * Direct Marketing
Market shares of Ufone…………………………………………………………….
Expansion…………………………………………………………………………...
Human Resource Assessment at Ufone…………………………………………...
* Recruitment at Ufone * Internal Recruitment * External