2. What should ACME do if there is a desire to make ethics a part of its core organizational values?
If ACME wanted to adapt Ethics as part of its core organizational values, they should start in the same approach as the structure of the business, top-down. Amber may be Frank’s boss but does business no more ethical than Frank does. Instead of warning of ethical issues, she re-enforces the practice of bribing the client. Therefore, Amber requires ethical training as much as Frank does. Her manager likely needs Ethical training as well as anyone up the chain.
3. Identify the ethical issues of which Frank needs to be aware.
Frank needs to be aware of ethical issues of bribery. He should understand that his personal reputation as well as ACME’s is at risk when conducting business in this manner. Frank should start by asking himself if Thermocare would be as interested in ACME’s product if Otis was not able to squeeze kick-backs out of Frank and Amber. Frank should also be aware that Amber, despite being his manager, is as un-ethical as Frank is. She specifically tells Frank that no one will find out about the funding for season tickets