CHAPTER 1: OPENING SCHEDULE CHECKLIST .......................................................... 5
W eek 1 ......................................................................................................................... 5
W eek 2 ......................................................................................................................... 7
W eek 3 ......................................................................................................................... 8
W eek 4 ......................................................................................................................... 9
W eek 5 ....................................................................................................................... 11
W eek 6 ....................................................................................................................... 12
W eek 7 ....................................................................................................................... 13
W eek 8 ....................................................................................................................... 15
CHAPTER 2: VENDOR PRODUCTS & SERVICES ........................................................ 16
CHAPTER 3: OFFICE ITEMS CHECKLIST .................................................................... 17
CHAPTER 4: LOCAL MARKETING ................................................................................ 20
Trade Area Analysis ................................................................................................... 20
Competitive Analysis .................................................................................................. 24
Competitive Survey .................................................................................................... 25
Co-Op Promotions ...................................................................................................... 26