TRANSPORTATION AND
3RD PARTY LOGISTICS COMPANY
A small transportation and third party logistics company had recently gone public through a reverse merger. The company was still in a development phase and needed to secure corporate financing. The company also wanted to start an awareness campaign that would build awareness in the financial community and build their profile within the transportation and logistics industry.
Suggest steps to be taken by this company to raise awareness of the company within the financial community, build awareness within the logistics industry, identify funding partner and increase investor awareness.
EVALUATION
Upon evaluation, we determined that the company had a promising business model; however they needed to secure financing in order to complete the development of their technology products.
The company also wanted to roll-out an acquisition plan to begin generating revenues through acquisitions quickly; therefore building awareness in the transportation industry became increasingly important.
Finally, the company needed a shareholder communication and investor relations program to manager shareholder expectations during their development phase.
Important terminologies to be discussed: ▪ Third Party Logistics ▪ Reverse Merger
Third Party Logistics(3PL)
A 3PL (third-party logistics) is a provider of outsourced logistics services. Logistic services encompass anything that involves management of the way resources are moved to the areas where they are required. In other words, they provide a one stop shop service to its customers of outsourced (or "third party") logistics services for part, or all of their supply chain management functions. Third party logistics providers typically specialize in integrated operation, warehousing and transportation services that can be scaled and customized to customer’s needs based on market conditions and the demands and delivery service requirements for