Final Report
April 2008
Table of Contents
1
Introduction................................................................................. 3
1.1
1.2
2
Background information ........................................................3
Structure of the Report .........................................................3
Methodology ................................................................................ 4
2.1
2.2
Data collection: secondary data review ...................................4
Data collection: CSR review survey.........................................4
2.3
2.4
2.5
Discussion forums and working sessions..................................9
Interviews ..........................................................................9
International benchmarking................................................. 11
2.2.1
2.2.2
2.2.3
2.2.4
Planning activities ..............................................................
Design of survey................................................................
Sampling ..........................................................................
Conduct of survey..............................................................
4
4
5
9
3
Overview of CSR ........................................................................ 12
4
Findings – large organisations ................................................... 22
4.1
4.2
4.3
4.4
4.5
4.6
4.7
4.8
4.9
4.10
4.11
5
Strategic approach to CSR................................................... 22
Internal CSR ..................................................................... 27
Framework for external CSR activities ................................... 31
Evaluation of implementation of CSR activities ....................... 40
Philanthropic and sponsorship activities................................. 44