Riordan Manufacturing Strategic Plan
University of Phoenix
Strategic Management
MGT/498
Riordan Manufacturing Strategic Plan A world renowned plastics manufacturer employing nearly 550 workers worldwide, Riordan Manufacturing Co. a leader in the industry of plastic injection molding, has more than $1 billion in revenue. With operations based in California, Michigan, Georgia, and China, review of current resources within Riordan’s business structure reveal numerous areas in need of redefining to improve operational efficiency company-wide. Implementation of this proposed strategic plan will address issues areas of improvement including • Ethical and social responsibility considerations
• Competitive advantages, strategies, improved innovation, and sustainability
in domestic and international markets
• Strategy effectiveness measurement guidelines to be used
• Internal dynamics, cultural, and structural leadership
• Business continuity
• Assessment, feedback, and alternative directions as needed
Since the founding of the company in 1991, Riordan manufacturing enjoys status as Fortune 1000 company and shares a number of competitive advantages with many other companies in various lines of business. Riordan shares the competitive advantages of direct selling along with customer, employee, and shareholder commitment with global Internet retailer Amazon.com and juvenile product and toy retailer Toys”R” Us. Riordan provides revenue and profitability growth as they provide products at the lowest cost along with a commitment to the communities Riordan serves. Riordan also shares the advantage of strong brand recognition in their industry just as Nike, Ford Motor Co., Homes.com, and Federal Express have in their markets. Riordan is also known for their strength of quality in engineering on par with the Ford Motor Co.
Strategic Plan Riordan was founded by Dr. Riordan, a professor in chemistry in 1991
References: Wheelen, T. L., & Hunger, J. D. (2010). Concepts in strategic management and business policy (12th ed.). Upper Saddle River, NJ: Pearson Education. Apollo Group, Inc. (2008). Virtual Organizations [Multimedia]. Retrieved from Apollo Group, Inc., MGT498 website Morales, R., Pulido, D., & Ticas, S. (2009, April). The Brazilian Bioplastics Revolution. Knowledge@Wharton, (), 1-5. Apollo Group, Inc. (2008). Virtual Organizations [Multimedia]. Retrieved from https://ecampus.phoenix.edu/secure/aapd/cist/vop/business/Riordan/HR/Riordan%20Manufacturing%20Employee%20Handbook.pdf