Robin Wolaner: Parenting Magazine
Parenting Magazine
Robin Wolaner has recently quit her job as publisher of a magazine called Mother Jones. She has gained a significant amount of skills with the magazine industry and is now trying to create her own startup magazine, Parenting. She has already raised enough research and development capital of $162,500, and has already gotten positive feedback from direct mailing methods. With all of the positive feedback she has received form her direct mailing, she wants to get her company up and running. In order to do so, she has estimated a need of a $5 million investment. The only people who have even come close to wanting to invest, is Time Inc., who want to do a joint venture with Wolaner. The only issue with this joint venture
Robin Wolaner has recently quit her job as publisher of a magazine called Mother Jones. She has gained a significant amount of skills with the magazine industry and is now trying to create her own startup magazine, Parenting. She has already raised enough research and development capital of $162,500, and has already gotten positive feedback from direct mailing methods. With all of the positive feedback she has received form her direct mailing, she wants to get her company up and running. In order to do so, she has estimated a need of a $5 million investment. The only people who have even come close to wanting to invest, is Time Inc., who want to do a joint venture with Wolaner. The only issue with this joint venture