Strengths 4
Weaknesses 4
Opportunities 4
Threats 5
Functional approach analysis 6
Human Resource Management 6
Research and development 6
Organizational development 7
Socio-cultural Issues 7
Unexpected Natural Catastrophe 7
Fatal AIDS 7
Cost Saving CAST 7
Environmental Issues 8
Value Chain analysis 9
Firms Infrastructure 9
Competencies geared towards emerging markets 9
Technology 9
Procurement 9
Resource based view 10
Developing a Global Brand 10
Industry Consolidation 10
Emerging Markets the Major Profit Pool for Beer 10
Intensified Competition in Mature Markets (EU and US) 11
Hard currency earnings 11
Decline in inward investment in South Africa 11
Building critical mass and portfolio extension 11
Economic 11
Internal Factor Matrix Evaluation on SAB (IFE) 13
Bibliography 14
Book 14
Reports 14
Journals 14
News 14
Web References 14
Others 15
SWOT Analysis
Strengths
SAB has a lot of strengths such as geographic reach, large portfolio of products, widespread distribution network, environment efficiency, alliances/joint ventures, focused low cost, and strong management team. SAB operates in over forty countries and is continually looking to expand into new markets. SAB has over a thousand products in its portfolio that take in account peoples different tastes or preferences. SAB has a low cost production strategy that is a core competence that it has over competitors. Strong distribution networks enable SAB to distribute their products efficiently through markets. SAB is conscious of its environment and limits it waste by recycling 90% of its operations. Alliances and joint ventures in China have enabled SABMiller to become leading international brewer in China with a 33% market share.
Weaknesses
SAB has some weaknesses such as no clear dominant brand name, advertising, currency fluctuations, and reliance in South Africa. If you look at competitors of SAB and their brand names such as Budweiser, Bud
References: - Porter M E, (1980) Competitive Strategy, New York Free Press - Tolentino, Paz Estrella E (1993) Technological Innovation and Third Wold Multinationals, London, Routledge - Porter in Robin J, Gilles G, Cox H, Grimwade (1997) Global Business Strategy, Thompson Learning. London - IUF Global Brewery Conference (printed 2004.12.18) www.iuf.org/iuf/bev/04-02.htm