Sales Personality Test: Organizational Behavior

The blog post by Paul O’Donohue, “Ideas For Sales Personality Tests for your Business” emphasizes the importance of employee’s personality in addition to having the qualifications for the job. Especially in the case of a salesperson, it is extremely important to have the right personality since “people buy from people they like”. In other words, the success of the business is largely determined by the salesperson and their personality and the ability to attract and sell to the public. The author further states about the different personality tests that are implemented nowadays to help understand the strengths and weaknesses in individuals. The results of the tests can be used to improve and lead to more success as a sales force. Moreover, the article specifically mentions three tests and briefly describes the benefits and significance about each one of them. The first one is known as DiSC, which is an assessment of behaviour where people become aware and understand their own personalities and learn to work around them to improve. Next is the JOY Sales Ability Test which involves tests that are not subjective and are relevant for hiring, promoting or retaining people. Overall this assessment examines a person’s total sales ability and is a good measure for determining if an individual is a good salesperson. Lastly, the article mentions a well known personality assessment, “The Big Five”, which consists of Openness to experience, Conscientiousness, Extroversion, Agreeableness and Neuroticism. This Five Factor Model has been related to job performance and is thus an appropriate assessment while hiring. The article concludes with emphasizing that it is very important to have motivation and talent, along with appropriate personality fit for the job.

Analysis

While stating the importance of personality regarding job performance, the author, Paul O’Donohue, has done adequate research and several of his ideas can be supported by the Organizational Behaviour