A Marketing Research Paper Presented to the Faculty of
Polytechnic University of the Philippines
San Pedro, Laguna
In Partial Fulfillment of the Requirement for the degree of
Bachelor of Science in Entrepreneurship
BOLILAN, EDEN O.
MADRIDANO, RENIEL PAULO Z.
TATEL, GLEN T.
OCTOBER 2013
ABSTRACT
The research is concerned to the employees and business owners and aims to find the reason why most employees are contented in their jobs as well as the entrepreneurs who are able to manage their small business. The goal is to see the possibility for the employees to have their own business and for the business owners on how they come up on establishing a business. The research also includes which is better for a person; to stay as an employee or to establish a small enterprise.
The research is done through the analysis of data gathered through survey. Upon examining these data it becomes clear that there is big percentage of employees who wants to put up a business but they are not capable due to their lack of skill, opportunity and other personal concerns. It also becomes clear that an individual who have a business used to be an employee. We also found out that it is a lot better if an individual would establish a business.
APPROVAL SHEET
The Marketing Research entitled ‘EMPLOYMENT VS. ENTREPRENEURSHIP: THE REASON WHY MOST FILIPINOS CHOOSE TO BE AN EMPLOYEE RATHER THAN TO PUT UP THEIR OWN BUSINESS’ prepared and submitted by Eden O. Bolilan, Reniel Paulo Z. Madridano, and Glen T. Tatel in partial fulfillment of the requirements for the degree of Bachelor of Science in Entrepreneurship has been examined and is recommended oft the acceptance and approval for oral defense.
Dr. ALDRIN P. ANTIVOLA Adviser
MARKETONG RESEARCH REVIEW PANEL
Approved by the Committee on