• Focus on central and southern regions of the city including small towns around the southern region such as Floresville or Pleasanton.
• Conduct market research to see if kickball would be an alternate option.
• Increased sponsorship.
• Update the logo and provide t-shirts for new brand. • McAllister Park Little League Challenger League can remove age limit or start an adult league.
• The Miracle League of San Antonio- fully-lit 4 acre complex including a special surfaced Miracle League field.
• Indirect competitors within or near San Antonio. For example, A.W.A.R.E. Therapeutic Horse Back Riding, Dreams Fulfilled Through Music.
• With no clear defined strategy/mission statement it will be hard to establish relationships with specific adult special needs organizations.
• More established leagues such as NEYSO have a more seamless process making them an easier route for volunteers and donations.
• Loss of volunteers could mean the end of the league.
• Not reaching fundraising/Donation goals, which can lead to increase registration fees.
• If Southwest League decides to separate from Lone Star Play Ball it can cause disruption within the