Scope of Medical Tourism in India
Scope of Medical Tourism in India
Research Protocol
Rationale & background information
Medical tourism is the practice of patients travelling across the international boarders to receive medical services in other countries. The increased demand in healthcare in various countries such as the Unites States, Japan, and United Kingdom has lead to restrict the access and drive the healthcare costs and waiting time up. This has forced the citizens to acquire alternatives to domestic healthcare and medical tourism is one viable option. The medical tourism in India is booming with an estimated value of $2 billions in 2012 and expected to grow annually at 30%. In-spite of the growing medical tourism industry, there is little research on this area and the industry faces the least government intervention, lack of regulating agencies and quality, transparent information and greed of private sector. This paper aims to study the scope of medical tourism in India by analyzing opportunities, key challenges and developing a sustainable model to develop medical tourism. It tries to capture the stakeholders’ (patients, providers, government and other allied business) perspectives and make valuable recommendations for mutual benefit of all stakeholders.
Study goals and objectives
Study Goal: The main goal of this paper is to improve the standards of medical tourism industry in India by identifying the opportunities and addressing the bottlenecks and gaps in services.
Study Objectives: Primary objective of this research is to identify the factors in choosing a medical tourism destination and hospital, strengths and opportunities such as low cost-high quality treatments; analyze the weakness and threats such as lack of follow up care, lack of government initiative for medical tourism industry in India and provide insights to build a sustainable strategy.
Study Design
The purpose of this qualitative research study is to understand the factors considered in choosing a destination
Research Protocol
Rationale & background information
Medical tourism is the practice of patients travelling across the international boarders to receive medical services in other countries. The increased demand in healthcare in various countries such as the Unites States, Japan, and United Kingdom has lead to restrict the access and drive the healthcare costs and waiting time up. This has forced the citizens to acquire alternatives to domestic healthcare and medical tourism is one viable option. The medical tourism in India is booming with an estimated value of $2 billions in 2012 and expected to grow annually at 30%. In-spite of the growing medical tourism industry, there is little research on this area and the industry faces the least government intervention, lack of regulating agencies and quality, transparent information and greed of private sector. This paper aims to study the scope of medical tourism in India by analyzing opportunities, key challenges and developing a sustainable model to develop medical tourism. It tries to capture the stakeholders’ (patients, providers, government and other allied business) perspectives and make valuable recommendations for mutual benefit of all stakeholders.
Study goals and objectives
Study Goal: The main goal of this paper is to improve the standards of medical tourism industry in India by identifying the opportunities and addressing the bottlenecks and gaps in services.
Study Objectives: Primary objective of this research is to identify the factors in choosing a medical tourism destination and hospital, strengths and opportunities such as low cost-high quality treatments; analyze the weakness and threats such as lack of follow up care, lack of government initiative for medical tourism industry in India and provide insights to build a sustainable strategy.
Study Design
The purpose of this qualitative research study is to understand the factors considered in choosing a destination
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