Nike was incorporated in 1968 and has become arguably synonymous with elite footwear/apparel amongst the world population (Nike 10K, 2009). Nike’s primary business “is the design and development and worldwide marketing of high quality footwear and apparel” (2009, pg.1). In addition, Nike also designs/markets sports equipment and accessory products. Nike puts a heavy emphasis on investing in the innovation and design of their products to give their customers a high-quality product. Nike is the largest seller of athletic footwear and apparel in the world (2009). Nike sets the bar for other companies in the sports apparel/footwear industry, like Under Armour.…
Nike dominates the sports footwear market with a product line that caters to a variety of sports.…
7. Mackenzie, D. & Wajcman, J. (1985) The Social Shaping of Technology, Milton Keynes, Open University Press.…
To begin, Nike’s approach is a leading cause for their success. It sets them apart from their competitors because it is innovative. Nike shapes its products around its thorough understanding of all variables that contribute positively…
Nike has striven to become the world's largest marketer of athletic footwear. Nike products are sold throughout a large amount of retail stores. Their products are also available online for purchase. The company Nike is known to operate and facilitate domestically and overseas. From previous experience shopping with Nike they are known for having great products and a numerous selection of items to choose from. They include a large variety of athletic shoes for all ages and genders. Nike shoes also come in different styles to fit everyone’s needs. People can purchase running, training, and basketball shoes, and all other sporting goods from Nike. Clothing is also one of Nike’s biggest selling items. The company offers t-shirts,…
Technological advances have been gaining more and more information over the past years and by doing so, they are able to advance their technology each and everyd ay. These improvements have helped but they also have the potential to hinder society. The Flying Machine, Locks, Computers and Why we Play God, and, Zap! It’s the Future are all written examples of how technology can be positive and how it can also be negative. The Flying machine written by Ray Bradbury, Clocks, computers and Why we Play God written by Jay Bookman and, Zap! It’s the Future written by Chris Wood, from the book ‘Passages’, 2002, are the technology pro’s and con’s that I will be commenting on. In debating the impact of technology, historians often cite something called “technological imperative” : that if something can be done, it will be done – that human beings lack the discipline needed to turn our backs on a tempting but dangerous technology; there are both positive and negative aspects to this phenomenon. The Inventors inventions described in the three articles in the passages are explaining three great but different types of inventions found in various parts of the world and at different times.…
Along with providing a stylish shoe, Nike technology has given players a comfortable and lightweight shoe that remains responsive on the court. From being the first to implement a shoe with an air sole, as well as a shoe with spring-like shocks, Nike has been a pioneer of the basketball shoe industry. Recently Nike created a…
Technological innovation should not be seen as an autonomous force whose outputs are derived simply from a technical logic. In other words, technologies are socially shaped by human actors, institutional choices and political power (Sujatha Raman, 2003).…
Technology can be regarded as a phenomenon with vast uncertainties. Technological change is rapid and we are struggling to keep up to date with the latest advances, while learning new ones and trying to prepare for the next changes proposed for the future. In order to do so, however, we need to be clear about what we mean, and what we consider to be a technology and evaluate some of the assumptions of our understanding of our technologically advanced society.…
Have you ever wondered who were the first people to create some pieces of technology, like the cell phone or the mouse, maybe your videogames that you play? Well I am going to tell you who created what and how technology has changed our lives. Technology is a broad concept that deals with a person’s usage and knowledge of tools and crafts, and how it affects a person’s ability to control and adapt to its environment. In American society, it is a consequence of science and engineering, although several technological advances predate the two concepts. Even though technology may seem like a hassle for the older generations, it has greatly impacted the world because most families are dependent on technology as a part of their daily lives. Living in a modern society, technology has changed the world in an optimistic way, making many lives easier, safer, and better. Over the years, technology has grown like a young child; it started off crawling, then it learned to walk, and finally matured enough to run at a speed at which it is impossible to catch up to. To some extent, technology is inseparable from our lives. Through the years, technology has continuously bettered lives, even though there are incidences of the contrary.…
Humanity or Mankind has evolved from the essence that separates humans from beasts: the ability to use the mind for reason. Reason is the ability to analyze, create, deduce, and formulate. It is reason that enables human beings to strive to invent; it is through invention that mankind has developed society and created a better world. we could say that technology is the sum total of instrumentally useful culturallytransmissible information. Technology, a word with Greek origins, is defined as, “the practical application of knowledge especially in a particular area”. Technology is a word used to collectively describe or portray the advancements, abilities, creations, undertakings, views, and knowledge of a singular group of persons: we as humankind.…
Technology can be defined as the total of instruments and procedures that aims to dominate nature by transforming the outside material world and is also based on action in accordance with the scientific knowledge and engineering science (Clarke 2005, pg 137).…
At the beginning, I thought technology as a machine related tool that solves problems. I associate technology with machine since our culture use the term technology to mostly describe things that are related to machinery. For example, technologies have an impact on our social interaction such as the use of smart phones or social media. Although, I have not thought of a table or a chair as technologies, I was introduced to the term “artifacts” which are tools that do not have to be physical. An artifact is a tool that makes our lives easier, more efficient and enjoyable that arises from some development in science. Fire is the first form of technology. We are able to cook food, keep ourselves warm, and give us light during nighttime. Additionally, the creation of boat was designed to float and travel on water;…
* Technology also refers to tools, machines and control devices used to carry out tasks and the principles, techniques and reasoning which accompany them. (Tony Watson, 2008)…
The concept adopted in the international symposium in Paris in 1985 defines technology as “the science of knowing what to do and the creative process where you can use tools and resources to solve problems and improve the human condition”.…