Session 1 HW Amazon Case Homework s
Assignment Questions:
1. What is Amazon’s business and what factors are critical to its success? [list or table]
Amazon’s Businesses
Critical Success Factors
Disinter mediate the retail process
Eliminate stores and warehouse
Have a big enough array of options of products
Have a webpage and catalogs
Bond with supplier
Good relationship with the stores they sale the products of
Competitive advantage
First mover advantage
More reliable for customers
Competitive advantage
Creating their own fulfillment center
Huge infusion of capital
Completely computerized facilities
Capture detail information on time
The use of information systems to be more effective and productive
A good supply chain management process
Building their or web-enabled information systems from scratch
Take advantage of the supply chain management
Creating profit by decreasing consumer advantages or increasing price, but still being affordable and good quality
Discovering the balance between profitable and affordable
Better information systems
Feedback from customers
2. What challenges did Amazon face when it first entered the marketplace? [list]
a. . No one had done it before
b. . Pioneering costs
c. . They had a lot of losses
d. . Lack of management
e. . They did not have fulfillment center
f. . They did not control the transaction process from start to end
g. . They required a huge infusion of capital
h. . Did not have an efficient use of information systems
3. What information is required by Amazon to transact, to manage, and to innovate? [table]
Level of Information Processing
Information Needs
Transacting
Positive customer experience
An input
What their goal is
The cost and quality of products they make
Sale processing information
Shopping information
Management and control
If their goal was met
Website are attractive
If the jobs are being done correctly
How to be more efficient at a lower cost
Product sales level
Have knowledge and education
Fulfillment
1. What is Amazon’s business and what factors are critical to its success? [list or table]
Amazon’s Businesses
Critical Success Factors
Disinter mediate the retail process
Eliminate stores and warehouse
Have a big enough array of options of products
Have a webpage and catalogs
Bond with supplier
Good relationship with the stores they sale the products of
Competitive advantage
First mover advantage
More reliable for customers
Competitive advantage
Creating their own fulfillment center
Huge infusion of capital
Completely computerized facilities
Capture detail information on time
The use of information systems to be more effective and productive
A good supply chain management process
Building their or web-enabled information systems from scratch
Take advantage of the supply chain management
Creating profit by decreasing consumer advantages or increasing price, but still being affordable and good quality
Discovering the balance between profitable and affordable
Better information systems
Feedback from customers
2. What challenges did Amazon face when it first entered the marketplace? [list]
a. . No one had done it before
b. . Pioneering costs
c. . They had a lot of losses
d. . Lack of management
e. . They did not have fulfillment center
f. . They did not control the transaction process from start to end
g. . They required a huge infusion of capital
h. . Did not have an efficient use of information systems
3. What information is required by Amazon to transact, to manage, and to innovate? [table]
Level of Information Processing
Information Needs
Transacting
Positive customer experience
An input
What their goal is
The cost and quality of products they make
Sale processing information
Shopping information
Management and control
If their goal was met
Website are attractive
If the jobs are being done correctly
How to be more efficient at a lower cost
Product sales level
Have knowledge and education
Fulfillment