Sheryl Sandberg is an example for me because of her rapid ascent in the technology world. At Google, she was in charge of advertising at the time during which the then young fledging company was starting to try to make money from their online traffic. At Facebook, she was made Chief Operating Officer in 2008 and has been at the company through its massive growth.
In 2013, she published a book called Lean In. In the book, she gives advice to women on how to overcome common obstacles they face in the …show more content…
He realized that customers only cared about the service they received, and nothing else. He turned the company into a customer-oriented organization, putting customer satisfaction at the center of the company’s priorities. To measure customer’s impressions on a company, he created a business concept called “Moments of Truth”, which are instances where employees come into contact with a customer, and that interaction, no matter how small, influences the customer’s opinion of the company. Employees were given more autonomy to make decisions that would help the customer “on the spot”. The company’s structure was decentralized to make of each employee a leader in their area of service, no matter how narrow it was. The result: in two years, the company was rated the best in Europe, and no longer had a deficit (Carlzon 1987, p.130).
Jan Carlzon is a great example of a transformational leader. Transformational leadership looks for problems of any type inside organizations or with people, and then try to find the right forms to bring change and reverse those problems (Ackoff 1998, p. 27). He completely remade the relationships between the levels of the organization to reorient them towards the customer instead of towards the functioning of the corporate structure, as he detailed in his book, Moments of Truth (Carlzon …show more content…
It might be because many people equate creativity with artistry, when the two concepts are different. Not all creative people are artistic, and not all that is artistic is creative. I have come to believe and acquire this value as the challenges I have had in life have required me to think differently to the problems, to try and see them from a new angle and then to act in ways that other people might not understand as it not what most people would do in that situation. Writing down 10 ideas per day in the morning on a different subject (like, how to ameliorate public transportation, what features I would add to Facebook or even ideas for books) is an exercise that has helped me with my