Should Labour Embrace A Blue Future?

Student number – 2217830
Should Labour embrace a blue future?
In the 2010 general election, it was won by the conservative party who became the governing party of Britain with the help of the liberal democrats in the form of a coalition. This victory saw the labour party lose their first general election since 1997 and it the 2010 general election was seen as a very poor performance for the labour, this could be due to the fact that labour lost a vast amount of votes across all social classes (Bill Jones 2010). These result clearly show in many eyes of many labour MPs that the new era of new labour is over and change is needed to aid the future of the labour party. A new direction for the labour party which became a valid option for the
This shift in ideology can be deemed as very successful as it resulted in labour being in power for 13 years until its lost the 2010 general election but its wasn’t a clear cut majority win for the conservatives which saw them forming a coalition, this is provided evidence that the ways of the new labour party are still be effective in this modern world we live in. As in today’s society and the development of modern politics it may be that the ideas and ideologies behind the new labour party may still be relevant and it wasn’t the ways that were going to govern the country that lost them the general election of 2010 but voters voted against the labour party due to performance and valence politics which means that a vast amount of voters base their vote on information much of which the acquire from media and other sources, this leads them to rethink their views about individual parties and leaders (The British Journal of Politics & International Relations 2011 VOL 13, 283–303). Also base their vote how they believe the leaders and parties are capable of dealing with valence issues such as the economy which was the dominant issue in the 2010 election and issues like unemployment (David Sanders, 2011) The big incident which occurred under the ruling of the labour was the downfall and the banking crisis of 2007 which was a key reason to the reason why
However the ways of the new labour party may still be relevant as modern politics voters are voting based on information and performance rather than looking into party’s policies and manifesto, so it is likely that labour lost due valence politics and not based on their policies and ways of governing the country. So the new labour ways may be able if it’s adopted correctly to grant electorate success but it’s very unlikely that it will be adopted due to the change in leadership. Blue labour probably does have a future in the labour party due to the fact that it has been credited by the Ed Miliband and there is signs that he is implementing and accepting ideas of blue labour and incorporating them with his slightly left wing ideas (Rowenne Davis 2011)Also labour should embrace this blue future as it is a radical change which is suited for a radically changed society and