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Social Media Essay

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Social Media Essay
ENG 3003: Writing for the Professions I
Social Media Essay

Length: 3-4 pages
Due Dates:

What: Research social media employed by a specific company of your choice and write a short descriptive essay on the company’s social media usage and features. Compose multiple drafts of the assignment, revising until form, organization, style, and tone are appropriate for a given audience and purpose, and then edit for grammar, punctuation, and clarity of delivery.

Why: The purpose of this essay is to research information on the social media usage of a particular company and then offer a written description of your findings. This assignment requires use of rhetorical appeals and business terminology, and it helps you understand writing as a process that demands significant revision and editing.

Preparing a Social Media Essay is beneficial in other ways, too.
Research obtained can help you understand how companies use social media to promote products and services.
This kind of project can help you make informed decisions on career goals. You might learn something that leads you to rethink your job strategy or to pursue an employment angle you hadn’t considered. Insight into an industry’s products, services, and jobs can guide decisions regarding future coursework, internships, and volunteer tasks.
A Social Media Essay is a great way for your instructor to assess your current writing skills. Your demonstration of organization and research, along with your knowledge of grammar, will guide your instructor in helping you attain your next level as a writer.

How:
1) Research a particular company’s use of social media including at least three (3) different social media sites.
2) Narrow the focus of your Social Media Essay and create a working thesis statement that identifies the company/industry, your position on the company’s use of social media, and the specific angles the paper’s body paragraphs will detail.
3) Decide which research materials will be useful to include in

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