Social Media marketing
A Report on
Business Development at SRV Media Private Limited
Submitted by
Prachi Mehta
PRN: 11030241120
MBA (ITBM)
Division C
(2011/2013)
Symbiosis Centre for Information Technology a constituent member of Symbiosis International University (SIU), estd., under Section 3 of UGC Act, 1956 by Notification No. F.9-12/2001-U-3 of Govt. of India
Year of submission 2012
Symbiosis Centre for Information Technology a constituent member of Symbiosis International (Deemed University) (SIDU), Estd. Under Section 3 of UGC Act, 1956 by Notification No. F.9-12/2001-U-3 of Govt. of India
Certificate
This is to certify that the project entitled Business Development and Pre sales is a bonafide work done by Prachi Mehta (PRN: 11030241120) of MBA ITBM 2011-13 in partial fulfillment of the requirements for the degree of Masters of Business Administration of this Institute.
Internal Evaluator External Evaluator Director Name & Signature Name & Signature
Date: 30/07/2012
Place: Pune
Seal of the Institute
ACKNOWLEDGEMENT
To learn new things is an opportunity but a chance given to implement what you have learnt is a bigger opportunity.
I am lucky to get this opportunity to work and get industrial experience as a part of my summer internship at SRV Media Pvt Ltd.
I present this report of my work done in internship undertaken in the 3rd semester of M.B.A. Stepping into the world of professionalism, I would like to thank some wonderful people who helped me nurture my professional skills, guided me in every step, polished me selflessly and encouraged me to work whole heartedly.
First of all I would like to thank Symbiosis Centre for Information Technology for including summer internship as a part of our curriculum. I would like to thank our external guide Mr. Rohit Prasad for giving me the platform to work in such a learning environment at SRV Media. I thank him for providing guidelines and
Business Development at SRV Media Private Limited
Submitted by
Prachi Mehta
PRN: 11030241120
MBA (ITBM)
Division C
(2011/2013)
Symbiosis Centre for Information Technology a constituent member of Symbiosis International University (SIU), estd., under Section 3 of UGC Act, 1956 by Notification No. F.9-12/2001-U-3 of Govt. of India
Year of submission 2012
Symbiosis Centre for Information Technology a constituent member of Symbiosis International (Deemed University) (SIDU), Estd. Under Section 3 of UGC Act, 1956 by Notification No. F.9-12/2001-U-3 of Govt. of India
Certificate
This is to certify that the project entitled Business Development and Pre sales is a bonafide work done by Prachi Mehta (PRN: 11030241120) of MBA ITBM 2011-13 in partial fulfillment of the requirements for the degree of Masters of Business Administration of this Institute.
Internal Evaluator External Evaluator Director Name & Signature Name & Signature
Date: 30/07/2012
Place: Pune
Seal of the Institute
ACKNOWLEDGEMENT
To learn new things is an opportunity but a chance given to implement what you have learnt is a bigger opportunity.
I am lucky to get this opportunity to work and get industrial experience as a part of my summer internship at SRV Media Pvt Ltd.
I present this report of my work done in internship undertaken in the 3rd semester of M.B.A. Stepping into the world of professionalism, I would like to thank some wonderful people who helped me nurture my professional skills, guided me in every step, polished me selflessly and encouraged me to work whole heartedly.
First of all I would like to thank Symbiosis Centre for Information Technology for including summer internship as a part of our curriculum. I would like to thank our external guide Mr. Rohit Prasad for giving me the platform to work in such a learning environment at SRV Media. I thank him for providing guidelines and
Bibliography: Following are some of the major sources which helped me in completion of this report: [1] “Market Research – Innovation in the industry” Retrieved on July 2011 http://www.marketresearch.com/browse.asp?categoryid=414&g=1 [2] Philip Kotler & Kevin Keller “Principles of Marketing”,12th Edition, Pearson Education,2007 [3] Pillai, "Social media success dawning in India", telecomcircle.com, Apr 2010. Available: http://www.telecomcircle.com/2010/04/social-media-success-dawning-in-india/.[Accessed: April 2011] [4] M. Agrawal, "Potential of mobile social networking", telecomcircle.com, Oct 2009. Available: http://www.telecomcircle.com/2009/06/potential-of-mobile-social-networking/ .[Accessed: April 2011] [5] Strategic sales plan. Available: http://www.saleshelp.com/assessments/Sales/StrategicSalesPlan.htm [6] Sales Cycle Strategy.pdf. Available: http://ebookbrowse.com/sales-cycle-strategy-pdf-d127709929 [7] Skills on using LinkedIn effectively. Available: http://www.entrepreneur.com/article/220374 [8] Business Development. Available: http://www.readwriteweb.com/archives/business_development_20.php