Mantoris Robinson
MBA 5400
Fairmont State University
Explain what social responsibility means to the author of the book you selected. How does he believe it relates to the current model of corporate accountability as structured through the legal system?
The authors of “Natural Capitalism” in my opinion believes that the form in which corporate business creates capitalism is solely allied with social responsibility. If the world were to view capitalism as a living system that matter, social responsibility would benefit (Hawken, Lovins & Lovins, loc. 316, 1999). According Hawken and Lovins (1999), “when the environment becomes a major factor of production, the economic values are not substituted or have no market value, and when resource productivity is increased”, social responsibility will be logical more than monetary value way of thinking. In the simplest form, the economy should be accountable for social responsibility (Hawken, Lovins & Lovins, loc. 288 1999). The authors of “Natural Capitalism” states that we live in a conventional form of thinking, which creates “conventional capitalism”. Hawken and Lovins use the idea of hypercars compared to the regularly produce cars to explain this logic. The conventional car in society at the time when Hawkins and Lovins published “Natural Capitalism”, was steel based. Car industries believed that mass production was consider efficient. The usage of steel was the answer to producing a lot cars at a faster rate. Though steel may have produce at unbelievable rate efficiently, compare to Hawken and Lovins ideology logic, steel wasn’t the answer linking capitalism to social responsibility. Steel is heavy, which bears down on the tires of cars that waste energy by flexing and heating up combine with operated internal combustion engine. The hypercars are environmentally socially responsible because they are created by light aluminum and hybrid electric flex engines, which are costly
References: Halbert, T., & Ingulli, E. (2012). Law & ethics in the business environment. (7th ed.). Mason: South-Western. Hawken, P., Lovins, A., & Lovins, L. H. (1999). Creating the next industrial revolution natural capitalism. New York, NY: Hachette Book Group McRitchie, J. (n.d.). Corporate governance defined. Retrieved from www.Corpgov.net