Soft Power
Soft Power
Author(s): Joseph S. Nye, Jr.
Source: Foreign Policy, No. 80, Twentieth Anniversary, (Autumn, 1990), pp. 153-171
Published by: Carnegie Endowment for International Peace
Stable URL: http://www.jstor.org/stable/1148580
Accessed: 12/08/2008 12:33
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SOFT POWER
S
byJoseph . Nye,Jr.
The Cold War is over and Americans are trying to understand their place in a world without a defining Soviet threat. Polls report that nearly half the public believes the country is in decline, and that those who believe in decline tend to favor protectionism and to counsel withdrawal from what they consider "overextended international commitments."
In a world of growing interdependence, such advice is counterproductive and could bring on the decline it is supposed to avert; for if the most powerful country fails
Author(s): Joseph S. Nye, Jr.
Source: Foreign Policy, No. 80, Twentieth Anniversary, (Autumn, 1990), pp. 153-171
Published by: Carnegie Endowment for International Peace
Stable URL: http://www.jstor.org/stable/1148580
Accessed: 12/08/2008 12:33
Your use of the JSTOR archive indicates your acceptance of JSTOR's Terms and Conditions of Use, available at http://www.jstor.org/page/info/about/policies/terms.jsp. JSTOR's Terms and Conditions of Use provides, in part, that unless you have obtained prior permission, you may not download an entire issue of a journal or multiple copies of articles, and you may use content in the JSTOR archive only for your personal, non-commercial use.
Please contact the publisher regarding any further use of this work. Publisher contact information may be obtained at http://www.jstor.org/action/showPublisher?publisherCode=ceip. Each copy of any part of a JSTOR transmission must contain the same copyright notice that appears on the screen or printed page of such transmission.
JSTOR is a not-for-profit organization founded in 1995 to build trusted digital archives for scholarship. We work with the scholarly community to preserve their work and the materials they rely upon, and to build a common research platform that promotes the discovery and use of these resources. For more information about JSTOR, please contact support@jstor.org.
http://www.jstor.org
SOFT POWER
S
byJoseph . Nye,Jr.
The Cold War is over and Americans are trying to understand their place in a world without a defining Soviet threat. Polls report that nearly half the public believes the country is in decline, and that those who believe in decline tend to favor protectionism and to counsel withdrawal from what they consider "overextended international commitments."
In a world of growing interdependence, such advice is counterproductive and could bring on the decline it is supposed to avert; for if the most powerful country fails