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SOLUTION MHR Brewster Seaview Case Study

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SOLUTION MHR Brewster Seaview Case Study
The Brewster-Seaview Landscaping Co.

Part 1
During the summer of my freshman year in college, I worked for a small private landscaping company planting shrubs, seeding new lawns, cutting grass, and tending flower gardens. The company was located in my hometown of Seaview, N.J., which is a rural community on the coast about 80 miles from Philadelphia. The company was owned and run by Joe Brewster, a 45-year-old man who had lived in Seaview all his life. He had started the company some years ago and not only handled the paperwork (payroll, bills, estimates, and so on), but also worked along with the crew six days a week.

The crew consisted of five guys ranging in age from 17 to 20 years. We all lived in towns around Seaview and had gone to the regional high school, which was located in Seaview. Only two of us were attending college, but all had been hired personally by Joe following a short, informal interview. I can’t be completely certain about the others, but I think all of us and several others sought the job because we needed work, enjoyed the outdoors, and had heard that Joe paid well and was an OK guy to work for. Working hours were from 8 a.m. to 4:30 p.m. with an hour off for lunch, Monday through Saturday. Once in a while we’d work overtime to help out some customer who had an urgent need. Each worker began at the same base wage and was eligible for bonuses based on the number of customers he or she referred to Joe that actually resulted in a landscaping contract. Also, we were hired with the understanding that hard workers would be rehired the next summer at a higher wage. Several of the crew I was part of had been rehired under this policy.

Most of the customers we serviced lived in Seaview, knew Joe personally, and seemed to respect him. Joe owned one truck which he used to transport all of us and necessary supplies and equipment from job to job. Each morning he would read off a list of houses that had to be completed that day. He would then leave

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