Sony strategic information
SONY
Our mission is to bring new technologies, content and services together in unprecedented ways that enable people to re-shape their perception of the world and enhance their lives.
We share an attitude to constantly challenge the rules and boundaries that surround us - to explore what is possible and create what is new.
Above all else, at Sony Europe we believe our purpose is to enrich life through technology.
With its music, pictures, game and online businesses Sony is uniquely positioned to be one of the world's leading consumer brands, currently employing nearly 170,000 people worldwide.
Sony Corporation been accelerating initiatives to revitalize and grow its electronics business based on the corporate strategy announced on April 12, 2012, while further growing the Entertainment and Financial Services businesses that have been contributing stable profit, in order to enhance the entire Sony Group’s ability to heighten corporate value.
Sony Group Key Achievements in FY12:
Continued growth of sales and profit in the Entertainment and Financial Services businesses.
Strategic investment and foundation-building for new business creation and strengthening core electronics businesses.
Enhancement of financial foundations and management structure through business portfolio realignment, asset sales and structural reform.
Significant improvement in TV business on path to profitability.
Reinforced Sony’s sales and marketing operations in emerging markets.
High value-added products developed and launched in core electronics businesses.
As a result of these achievements, the Company was able to accomplish its target set at the beginning of FY12 of returning net income attributable to Sony’s stockholders to profit. The target of returning the electronics business to profit remains an ongoing challenge that Sony will continue to address in the fiscal year ended March 31, 2014 (“FY13”).
In the entertainment and financial services businesses, Sony
Our mission is to bring new technologies, content and services together in unprecedented ways that enable people to re-shape their perception of the world and enhance their lives.
We share an attitude to constantly challenge the rules and boundaries that surround us - to explore what is possible and create what is new.
Above all else, at Sony Europe we believe our purpose is to enrich life through technology.
With its music, pictures, game and online businesses Sony is uniquely positioned to be one of the world's leading consumer brands, currently employing nearly 170,000 people worldwide.
Sony Corporation been accelerating initiatives to revitalize and grow its electronics business based on the corporate strategy announced on April 12, 2012, while further growing the Entertainment and Financial Services businesses that have been contributing stable profit, in order to enhance the entire Sony Group’s ability to heighten corporate value.
Sony Group Key Achievements in FY12:
Continued growth of sales and profit in the Entertainment and Financial Services businesses.
Strategic investment and foundation-building for new business creation and strengthening core electronics businesses.
Enhancement of financial foundations and management structure through business portfolio realignment, asset sales and structural reform.
Significant improvement in TV business on path to profitability.
Reinforced Sony’s sales and marketing operations in emerging markets.
High value-added products developed and launched in core electronics businesses.
As a result of these achievements, the Company was able to accomplish its target set at the beginning of FY12 of returning net income attributable to Sony’s stockholders to profit. The target of returning the electronics business to profit remains an ongoing challenge that Sony will continue to address in the fiscal year ended March 31, 2014 (“FY13”).
In the entertainment and financial services businesses, Sony