Faculty of Business & Design
Higher Education Division
Unit of Study Outline
HBI341N
Southeast Asia – Business Context
(Semester 2 / 2013)
Version date (5 September, 2013)
Unit of Study Outline
HBI 341N
Unit of study code
Southeast Asia- Business Context
Unit of study name
Semester 2, 2013
Teaching Term/Semester & Year
4 Contact Hours Per Week
Contact Hours (hrs/wk) or total contact hours It is highly advisable that students complete all core business units before enrolling in this unit of study
Prerequisites
Nil
Corequisites
12.5
Credit Points
Teaching Staff
Name
Role
Campus &
Room No.
Phone
No.
Email Address
Consultation
Times
Nurul Ilma
Salleh
Unit of Study
Convenor /
Lecturer / Tutor
Sarawak
B337
416-353
Ext:
7985
nisalleh@swinburne@edu.my
PLEASE EMAIL
TO ARRANGE
AN
APPOINTMENT
Note: When contacting teaching staff by email, please ensure that you:
-
Only use your Swinburne student account
Put HBI 341N in the subject line
Aims and Objectives
At the completion of this unit, students will be able to:
Assess the economic, political and business environments in the Southeast Asian region
Assess potential business opportunities, competition and threats in doing business in the
Southeast Asian region given the economic situation of the region
Use various methodologies to develop regional and country strategies and entry modes for doing business in Southeast Asia
Develop regional and country strategies and entry modes for doing business in Southeast
Asia
Make decisions using skills developed in researching case studies to update normative knowledge of the region
Present findings in a group oral and written consultancy report
Content
Today's evolving business environment in the South East Asian region.
Issues that influence business in South East Asia to include topics such as the