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Southwestern University Case

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Southwestern University Case
Casey Boland
Chapter 6 Southwestern University Case
1.
Number of Complaints
(Responses receiving a C, D, or E)
175
170
150
118
115
95
55
55
41
35
1009

Seating
Speed of Service
Printed Program
Concession Prices
Traffic
Season Ticket Plans
Parking
Entertainment
Ticket Pricing
Selection of Foods
Total

Pareto Chart
200
180
160
140
120
100
80
60
40
20
0

The Pareto Chart was used to analyze TQM. Calculating the number of complaints receiving a bad grade (C, D, or E) and calcu was of the total complaints. This gives Southwestern data as to what issues are most prevalent among their fans and which p first in order to make the fan experience much better.

Materials

Hot Dog/Coffee Cold (2)
Coffee Too Expensive (1)
Program Overpriced (1)

Double Parking Attendants (1)
Not Enough Cops For Traffic (2)

Manpower

The Fish Bone Chart was used to analyze TQM. The information comes from figuring what people's complaints were and how that specific issue. All of these complaints were then tied together to determine that a fan was unsatisfied. This gives Southw that will help them to absolve issues and make the fan experience much better.

2.
The survey could have been made more useful by determining what type of person submitted the survey (teachers, students would have given them data as to whom each issue affected the most. They could have accomplished this by adding an addit on the survey.

3.
The next step is to begin carrying out the improvements necessary to make the fan experience better. As stated before, this w most common issues first (in this case seating) and working to fix each issue as soon as possible. This will very positively affec events in the future.

Percentage of Total
17.3
16.8
14.9
11.7
11.4
9.4
5.5
5.5
4.1
3.5

Cumulative Percentages
17.3
34.1
49
60.7
72.1
81.5
87
92.5
96.6
100.1

Pareto Chart
120
100
80
60
40
20

Type
Percent

0

mplaints

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