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Sport Consumption Paper

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Sport Consumption Paper
Adrian Jonassaint
Sports and Media
12/9/13
Professor Meindl

Whether us Americans realize it or not, sports and media is becoming more involved in our everyday lives more than ever. There are on average 170 million sport fans across the United States; According to the Global Sports Media 2013 US Consumption Report. The report also displayed the growth of sports consumption via mobile devices In the US year after year. In 2011 it was recorded that 21% of Americans across the US followed sports through mobile devices (via smart phones, tablets, iPad etc.) It increased to 34% and then 35% in the years 2102 and 2103. These staggering numbers really opened my eyes as to how much sport consumption Americans really absorb in a year. After seeing the statistics media and sport consumption I was interested in seeing how much sport related material I would absorb. After recording my sports consumption through media just over a couple of days I saw how much of a role sports plays in my everyday life. For the most part my sports consumption consisted of basketball and football material. I watched everything from NBA highlights of stars like Chris Paul and Derrick Rose on my laptop via YouTube; to various NFL games on Sunday afternoons. I watched a variety of NBA games and NFL games on television from the comfort of my dorm room. I found it amazing that I was able to fit sports into my busy school schedule as well as after school activities I took part in, including rigorous hours of rehearsal for this year’s Fashion Show. I found I was able to squeeze in my sports consumption in spurts between classes when I was on break. Twenty minutes of Sports Center one day before Business Law class and 15 minutes of watching highlights on NBA.com of games that were played the previous nights that I missed. According to Global Sports Media 2013 US Consumption Report, Television is still the number one method used to follow sports in the US. I understand why this statistic
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