Sport Design Ltd. Business Plan
Components % of Grade Definition of Business and Competitive Arena Nothing about the 15%10 competitors Clarity and Depth of Business Plan - Development and 25%25 Justification Okay Quality and Thoroughness of Marketing Plan and Competitive 20%20 Strategies Very well worked through marketing plan. How it is with competitive strategies is a bit more unclear. Appropriateness of Business Organization and Management 15%15 Structure Fine well done and clear Soundness of Strategy, Justification, Risk, and Financials Okay 15%15 can work. I do not see any risk assessment though Proper organization, professional writing, and logical flow of 10%10 analysis. APA formatting It reads nice, it looks nice and follow all formal requirements TOTAL 100%95
Paul Diaconu pauldiaconu9@yahoo.com MBA 555 – Business Strategy Johan Winbladh Instructor Business Plan April, 4, 2011 1
Sport Design Ltd. Business Plan
Contents Business Plan Proposal ................................................................................................................3 Company Description ..................................................................................................................5 Company Objective .................................................................................................................6 Competitive Analysis...................................................................................................................7 Microeconomics – Industry Analysis and Trends....................................................................7 Macroeconomics – Country Report .......................................................................................14 Company Organization ..............................................................................................................19 Key Personnel