STAKEHOLDER ANAYSIS MAP
Tool For Stakeholder Analysis
Stakeholder
Name
Goals/Interests
Alignment and Power*
Executive directive
-
She does not want to damage the relationship with donors
Powerful
Opponent
High-1
US producers of medical supply
-
Given the state of lax internal controls, some of the donors are inflating the value of their donations for tax purposes
Opponent
High-2
Partners of nonprofit org. in other countries
+
Wants to maintain their reputation and steady inflow of donations
Allies
Low-4
IRS
+
Compliance, Honesty, Tax revenue
Allies
Low-4
Board of directors
+
Company health, integrity, following GAAP
Allies
High-1
Accountants
+/-
The accountants are letting some of the donors take advantage of poor leadership because they don’t want to negatively impact the relationship with the donors
Either opponents or allies
State the goals of each stakeholder, then put a (+) beside those goals/interests that you believe are positively aligned with your goals and a (-) beside those that seem to be negatively aligned. Power refers to the centrality of the stakeholder in this case (active vs. passive). 1=High, 5=Low.
Additional Comments:
2. Stakeholder Map
Passive
Active
Positive
Board of directors
Accountants
Ben
Negative
Chief Executive
3. Action Plan – Name 3 key actions you would take based on your stakeholder analysis to either manage stakeholders or clarify their interests. Be specific: tell what would you do, explaining how this is linked to your mapping of the stakeholder and their interests.
Stakeholder
Action
Accountants
Based on the given information the role of the accountants is not clear. Because of the ambiguity surrounding the role of accountants, the accountants can either prove to be strong potential allies or potential active or passive opponents. In order to get a better understanding of their role, I will discuss the issue of inflated value of donations from some donors with
Stakeholder
Name
Goals/Interests
Alignment and Power*
Executive directive
-
She does not want to damage the relationship with donors
Powerful
Opponent
High-1
US producers of medical supply
-
Given the state of lax internal controls, some of the donors are inflating the value of their donations for tax purposes
Opponent
High-2
Partners of nonprofit org. in other countries
+
Wants to maintain their reputation and steady inflow of donations
Allies
Low-4
IRS
+
Compliance, Honesty, Tax revenue
Allies
Low-4
Board of directors
+
Company health, integrity, following GAAP
Allies
High-1
Accountants
+/-
The accountants are letting some of the donors take advantage of poor leadership because they don’t want to negatively impact the relationship with the donors
Either opponents or allies
State the goals of each stakeholder, then put a (+) beside those goals/interests that you believe are positively aligned with your goals and a (-) beside those that seem to be negatively aligned. Power refers to the centrality of the stakeholder in this case (active vs. passive). 1=High, 5=Low.
Additional Comments:
2. Stakeholder Map
Passive
Active
Positive
Board of directors
Accountants
Ben
Negative
Chief Executive
3. Action Plan – Name 3 key actions you would take based on your stakeholder analysis to either manage stakeholders or clarify their interests. Be specific: tell what would you do, explaining how this is linked to your mapping of the stakeholder and their interests.
Stakeholder
Action
Accountants
Based on the given information the role of the accountants is not clear. Because of the ambiguity surrounding the role of accountants, the accountants can either prove to be strong potential allies or potential active or passive opponents. In order to get a better understanding of their role, I will discuss the issue of inflated value of donations from some donors with