Stakeholders
Stakeholders
1st Business: Nike
The aim of this business is to provide and develop products for athletes of every ability and to make sure their products help athletes reach their potential. They also want to create business opportunities that set them apart from competition and also to provide value for their stakeholders.
Having objectives in a business is very important because it brings goals that the business needs to reach and also allows the company to be united. With Nike being a huge company, there are many objectives within the company such as efficiency in products and also making sure they are diverse. Another objective Nike has is to achieve a long term growth across businesses and brands. They also have a revenue target of $27 billion by the end of 2015.
The first stakeholder of the business I’m going to look at is customers. Customers are the people who buy the products from the company. Customers want the business to provide quality products at reasonable prices. They are the key stakeholders because without these people the company cannot make a profit. Companies who tend to ignore customers view tend to see a fall in profit. Nike tries to make sure they meet the standards of their customers by making sure their products are of high quality and standard.
Another stakeholder I have looked at is the owners of the company who are interested in how much profit the business makes. The owner of Nike is Phil Knight and he is very competitive, level headed and serious about his business. The company makes sure profit is being made by making sure they are selling as many products as they can, making sure they are adding value to their products and also providing add ons to the customers items.
Managers are also stakeholders of the company. Managers are members of the company who are in charge of controlling the activities and dealings of the company. Their interest in the company is their salary mainly because that is what they work for.
1st Business: Nike
The aim of this business is to provide and develop products for athletes of every ability and to make sure their products help athletes reach their potential. They also want to create business opportunities that set them apart from competition and also to provide value for their stakeholders.
Having objectives in a business is very important because it brings goals that the business needs to reach and also allows the company to be united. With Nike being a huge company, there are many objectives within the company such as efficiency in products and also making sure they are diverse. Another objective Nike has is to achieve a long term growth across businesses and brands. They also have a revenue target of $27 billion by the end of 2015.
The first stakeholder of the business I’m going to look at is customers. Customers are the people who buy the products from the company. Customers want the business to provide quality products at reasonable prices. They are the key stakeholders because without these people the company cannot make a profit. Companies who tend to ignore customers view tend to see a fall in profit. Nike tries to make sure they meet the standards of their customers by making sure their products are of high quality and standard.
Another stakeholder I have looked at is the owners of the company who are interested in how much profit the business makes. The owner of Nike is Phil Knight and he is very competitive, level headed and serious about his business. The company makes sure profit is being made by making sure they are selling as many products as they can, making sure they are adding value to their products and also providing add ons to the customers items.
Managers are also stakeholders of the company. Managers are members of the company who are in charge of controlling the activities and dealings of the company. Their interest in the company is their salary mainly because that is what they work for.