(Course: Business ethics)
Coursework
2013
Faculty of
Economics
Content
Introduction ................................................................................................................................ 3
1
Basic idea of the Stakeholder Theory ................................................................................ 4
1.1
1.2
Who are the stakeholders ............................................................................................. 4
1.3
Why to deal with the interests of stakeholders ............................................................ 5
1.4
What do stakeholders expect from the firms ............................................................... 6
1.5
2
What is a stakeholder ................................................................................................... 4
Stakeholder Analysis ................................................................................................... 7
Concept of Stakeholder theory ......................................................................................... 10
2.1
3
Stakeholder theory from the Freeman’s view............................................................ 11
Normative and analytical theory ...................................................................................... 11
3.1
Normative theory ....................................................................................................... 12
3.2
Freeman’s normative theory ...................................................................................... 13
3.3
Analytical theory ....................................................................................................... 14
Conclusion ................................................................................................................................ 15
2
Introduction
In this coursework I would like to
References: 2. FREEMAN, R. Edward. Strategic management: a stakeholder approach. New York: Cambridge University Press, 2010 Press, 2010. ISBN 978-0-521-19081-7. 5. FRIEDMAN, Andrew L. a Samantha MILES. Stakeholders: Theory and practice. New York: Oxford University Press, 2006 Norderstedt: GRIN Verlag, 2009. ISBN 978-3-640-61574-2. Tools [online]. 1999. [cit. 2013-01-23]. vize [online]. 2010 [cit. 2013-01-23]. Available from : http://www.businessvize.cz/strategie/kdojsou-to-vlastne-stakeholders-a-proc-a-jak-se-o-ne-zajimat 16