startigic position of Fauji fertilizer company
STRATEGY AND INNOVATION
(MMN212602)
Coursework
Prof David Edgar
Critically Evaluate the Strategic Position of
Fauji Fertilizer Company Limited (Pakistan)
& How Emerging Technology May Impact on the
Future Position of the Organisation
Prepared by
Tahir Asif
S1214940
Number of words: 3,840.
TABLE OF CONTENT
NUMBER OF WORDS ii
TABLE OF CONTENTS iii
LIST OF FIGURES v
LIST OF TABLES vi
SECTION I 1. INTRODUCTION 1
SECTION II 2.BACKGROUND 2
2.1 Fauji Fertilizer Company Limited Profile 2
2.2 Core Values, Mission, and Vision of FFC 3 SECTION III 3. STRATEGIC POSITION OF FFC 4
3.1 Identify the Strategic Position 4
3.2 Internal Environment 6 3.2.1 Culture of FFC 7 3.2.2 Product Life Cycle Analysis & BCG Matrix of FFC 8 3.2.3 Value Chain of FFC 10
3.3 SWOT Analysis of FFC 13
3.4 Porter’s Five Forces Model of FFC 15
3.5 External Environment 16 3.5.1 PEST Analysis of FFC 17
3.6 Strategic Position of FFC 21
SECTION IV 4. EMERGING TECHNOLOGY 23
SECTION V 5. IMPACT OF EMERGING TECHNOLOGY ON FAUJI FERTILIZER STRATEGIC POSITION 26
SECTION VI 6.CONCLUSION 28
Bibliography 29
Appendices 31
Appendix A 32
Appendix B 33
Appendix C 34
Appendix D 35
Appendix E 36
List of Figures
Figure Page
Figure 1.1 World Fertilzer Statistics 2005 1
Figure 2.1: Fauji Fertilizer Factory, Machi Goth 2
Figure 3.1: Strategic Position Process 5
Figure 3.2: FFC Environment 6
Figure 3.3: Decision Making Procedure in FFC 7
Figure 3.4: Control of FFC 8
Figure 3.5: The Product Life Cycle of FFC 9
Figure 3.6: The BCG Matrix of FFC 10
(MMN212602)
Coursework
Prof David Edgar
Critically Evaluate the Strategic Position of
Fauji Fertilizer Company Limited (Pakistan)
& How Emerging Technology May Impact on the
Future Position of the Organisation
Prepared by
Tahir Asif
S1214940
Number of words: 3,840.
TABLE OF CONTENT
NUMBER OF WORDS ii
TABLE OF CONTENTS iii
LIST OF FIGURES v
LIST OF TABLES vi
SECTION I 1. INTRODUCTION 1
SECTION II 2.BACKGROUND 2
2.1 Fauji Fertilizer Company Limited Profile 2
2.2 Core Values, Mission, and Vision of FFC 3 SECTION III 3. STRATEGIC POSITION OF FFC 4
3.1 Identify the Strategic Position 4
3.2 Internal Environment 6 3.2.1 Culture of FFC 7 3.2.2 Product Life Cycle Analysis & BCG Matrix of FFC 8 3.2.3 Value Chain of FFC 10
3.3 SWOT Analysis of FFC 13
3.4 Porter’s Five Forces Model of FFC 15
3.5 External Environment 16 3.5.1 PEST Analysis of FFC 17
3.6 Strategic Position of FFC 21
SECTION IV 4. EMERGING TECHNOLOGY 23
SECTION V 5. IMPACT OF EMERGING TECHNOLOGY ON FAUJI FERTILIZER STRATEGIC POSITION 26
SECTION VI 6.CONCLUSION 28
Bibliography 29
Appendices 31
Appendix A 32
Appendix B 33
Appendix C 34
Appendix D 35
Appendix E 36
List of Figures
Figure Page
Figure 1.1 World Fertilzer Statistics 2005 1
Figure 2.1: Fauji Fertilizer Factory, Machi Goth 2
Figure 3.1: Strategic Position Process 5
Figure 3.2: FFC Environment 6
Figure 3.3: Decision Making Procedure in FFC 7
Figure 3.4: Control of FFC 8
Figure 3.5: The Product Life Cycle of FFC 9
Figure 3.6: The BCG Matrix of FFC 10
References: [9] Organizational culture - Wikipedia, the free encyclopedia. 2012. Organizational culture - Wikipedia, the free encyclopedia. [ONLINE] Available at: http://en.wikipedia.org/wiki/Organizational_culture. [Accessed 25 October 2012] [10][11][12][13][14][15] FFC. 2012. FFC. [ONLINE] Available at: http://www.slideshare.net/shoaib.xctvz/ffc. [Accessed 25 October 2012] [17][19][21][23][25] Fertilizer Industry of Pakistan. 2012. Fertilizer Industry of Pakistan. [ONLINE] Available at: